International Business: The Challenges of Globalization (9th Edition) (What's New in Management)
International Business: The Challenges of Globalization (9th Edition) (What's New in Management)
9th Edition
ISBN: 9780134729220
Author: John J. Wild, Kenneth L. Wild
Publisher: PEARSON
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Chapter 13, Problem 10TU
Summary Introduction

To Determine:

The joint venture of AS&T and Unisource wherein it created an opportunity for Unisource to obtain the strengths of AT&T.Therefore the strengths of AT&T are to be identified

Introduction:

AT&T is an American-based telecommunication company founded in the year 1983. Randall Stephenson is the CEO of the company. It is a pioneer in telecommunications, media, entertainment and technology. It mainly provides fixed telephone and mobile services throughout the United States. After the recent takeover of Warnermedia, it has become the largest media and entertainment company.

Unisource is a Dutch based company, which has joint phone service ventures, that includes Dutch, Sweden, Swiss and Spain based phone companies.

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