UNDERSTANDING BUSINESS(W/CONNECT)
11th Edition
ISBN: 9781259784019
Author: Nickels
Publisher: MCG
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Question
Chapter 13, Problem 1CT
Summary Introduction
To think critically about: The reasons due to which business to business sales might be more financially rewarding career area than consumer sales for salespeople.
Introduction: Items are often sold and resold several times before reaching the final consumer due to which the market becomes larger than the consumer market and is known as business-to-business market.
Expert Solution & Answer
Explanation of Solution
When businesses buy goods and services from other businesses, they usually buy in large volumes. The business market usually pays the salesperson on a commission basis. It can be said business-to-business sales are more rewarding career than in the consumer sales due to the following reasons:
- As the commission earned is a percentage of each sale made, more commission is earned as the sales made under business-to-business market are huge in volumes or in bulk.
- If they succeed in attracting a potential business buyer then it would be easier to earn commission as compared in consumer market where buyers buy in small quantities and requires more efforts.
Conclusion
Hence, due to the large volumes of sale in the business-to-business market it will be easy and financially beneficial for the salespeople for reaping huge rewards and benefits.
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Chapter 13 Solutions
UNDERSTANDING BUSINESS(W/CONNECT)
Ch. 13.1 - Prob. 13.1AQCh. 13.2 - Prob. 13.2AQCh. 13.2 - Prob. 13.2BQCh. 13.2 - Prob. 1TPCh. 13.2 - Prob. 2TPCh. 13.2 - Prob. 3TPCh. 13.3 - Prob. 13.3AQCh. 13.3 - Prob. 13.3BQCh. 13.4 - Prob. 4TPCh. 13.4 - Prob. 5TP
Ch. 13.4 - Prob. 6TPCh. 13.5 - Bass pro Shops offers a vast arrays of products...Ch. 13.6 - Prob. 7TPCh. 13.6 - Prob. 8TPCh. 13.6 - Prob. 9TPCh. 13.6 - Prob. 10TPCh. 13 - Prob. 1CTCh. 13 - Prob. 2CTCh. 13 - Prob. 3CTCh. 13 - Prob. 4CTCh. 13 - Prob. 1DWSCh. 13 - Prob. 2DWSCh. 13 - Prob. 3DWSCh. 13 - Prob. 4DWSCh. 13 - Prob. 5DWSCh. 13 - Prob. 1TITCh. 13 - Prob. 2TITCh. 13 - Prob. 3TITCh. 13 - Prob. 4TITCh. 13 - Prob. 1VCCh. 13 - Prob. 2VCCh. 13 - Prob. 3VC
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