BUSINESS DRIVEN TECH (LL) W/CONNECT >I
6th Edition
ISBN: 9781259746048
Author: BALTZAN
Publisher: MCG
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Chapter 13, Problem 2CQ
Explanation of Solution
Listing Products as disruptive or sustaining technology:
Disruptive technology is a new way of doing something that initially does not meet the needs of existing customers. This type of technology tends to open new markets and destroy old ones.
While, a sustaining technology produces an improved product that customers are eager to buy, this technology provides better, faster and cheaper products on established markets.
List of the products as disruptive or sustaining technology:
- Gopher Protocol: Gopher Protocol works like a website using search technology.
It is a disruptive technology as it was launched before the web.
- VisiCalc: VisiCalc was a spreadsheet application that was created for PC; however it failed because new competitors Lotus and Microsoft released better products whereas VisiCalc failed to keep up with the changes in technology...
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BUSINESS DRIVEN TECH (LL) W/CONNECT >I
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