PSYCH 5, Introductory Psychology, 5th Edition (New, Engaging Titles from 4LTR Press)
5th Edition
ISBN: 9781305662704
Author: Spencer A. Rathus
Publisher: Cengage Learning
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Chapter 14, Problem 6MC
Summary Introduction
Introduction
People make inferences and form impressions of others based on what social psychologists call social perception. Essentially, social perception governs the way we view the people around us, even if we've never met them. Most of us dress appropriately for job interviews or shave and wear cologne for a blind date because we want to make a good first impression. Social psychologists call this the primacy effect. However, even if we fail to make a good first impression, a later impression may be strong enough to overcome this.
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PSYCH 5, Introductory Psychology, 5th Edition (New, Engaging Titles from 4LTR Press)
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