The eight functions of marketing physical goods. Marketing is the management and study of exchange of relationships. It is the business of creating relationships among consumers and business and satisfying the customer needs and wants.

BuyFind

Contemporary Marketing

18th Edition
Louis E. Boone + 1 other
Publisher: Cengage Learning
ISBN: 9780357033777
BuyFind

Contemporary Marketing

18th Edition
Louis E. Boone + 1 other
Publisher: Cengage Learning
ISBN: 9780357033777

Solutions

Chapter 1.6, Problem 1LO
Summary Introduction

To identify: The eight functions of marketing physical goods.

Marketing is the management and study of exchange of relationships. It is the business of creating relationships among consumers and business and satisfying the customer needs and wants.

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