Case summary:
Company is the one of the biggest coffee house in Country U. It is the sole maker of coffees later Company DD a donut company started becoming an important one in coffee house. Company S and Company DD had a very tough competition in the market.
Company S come up with various strategies to retain its customers. It introduced mobile applications and online facilities to the customers. The company S’s products satisfied the needs and wants of the company.
Company DD is growing well in the coffee market though its main product is donut. This company also launched an online application for the benefits of the customers. The competition of these two firms are established well.
Characters in the case:
- Company S
- Company DD
To discuss: The SWOT analysis of Company S and Company DD and in which company Person X will invest.
Want to see the full answer?
Check out a sample textbook solution- For problems 1-3, please refer to this article on Ocado. https://www.bbc.co.uk/news/business-54352540 1. What can we say about existing rivalry in the market of online retailers? a. This force is week because of strong brands and stabile market shares. b. This force is medium level, because the market is quite concentrated but consumers are quite loyal. c. Existing rivalry is strong because the market is quite concentrated, switching costs are relatively low and the different firms' services are not especially differentiated. d. Rivalry is strong because suppliers and not concentrated and entry barriers are low. 2. How would you evaluate the threat of buyers in this market? a. It is relatively weak, because OCADO sells for final consumers who are not concentrated and have a weak bargaining power. b. It is strong, because Tesco and Amazon are large firms with larger market shares than Ocado. c. It is medium level, because OCADO cannot easily switch across its buyers.…arrow_forwardWhat is a company based in Nova Scotia that you thik shoud begin selling its products in a country outside of North America? who are some current competitors in that country and their marketing efforts.arrow_forwardConsider the Scenario below: A national property/casualty insurer distributes its personal and small commercial productsthrough independent agents. A study was conducted as a part of reevaluation of its strategies,designed to determine:• Whether its market share might be increased by direct marketing to some households.• Whether doing so would conflict with agent activities.• Marketing themes and product features that could be used to differentiate it indifferent market segments.• The potential profitability of different segments.Attitudinal, behavioral, and demographic data were gathered using a mail panel survey of2000 U.S. households that own auto insurance. Geodemographic and credit informationsupplemented the survey responses.Segments Identified: The study identified five segments, each making up 17% to 22% of themarket.• "Non-Traditionals" were most interested in using the Internet and/or buying insuranceat work.• Direct Buyers were more interested than others were in buying via…arrow_forward
- Why doesn't PepsiCo acquire the bottler/wholesalers or in some other way take over the wholesale distribution of Pepsi beverage products?arrow_forwardHow has competition to McDonald's changed over its existence?arrow_forwardCompare to Netflix What is your assessment of the strength of the competitive rivalry among the leading participants in this rapidly evolving global market for streaming video? How strong are the other four competitive forces? Do a complete five-forces analysis to support your answerarrow_forward
- A strategic group consists of those firms in an industry that A) are placing about the same emphasis on each distribution channel. B) use the same key success factors to differentiate their products. C) are subject to the same driving forces. employ similar competitive approaches and occupy similar positions in the market. D) have similar size market shares.arrow_forwardAs the incoming General Manager for a name property in our destination, you have requested a report from your Hotel Manager/ Resident Manager regarding the following: You are required to: the chosen hotel is Spice island Beach resort located in Grenada 7. Design a comprehensive marketing strategy to assist in making the property morecompetitive in today’s global market .8. Critical assess the procedures/policies that are in place to accommodate persons withdisabilities.arrow_forwardIf you were advising Hilton Hotels, what three main approaches would you suggest to rectify any weaknesses in this company's customer value proposition? Analyze a company (real or fictional) that is at a cost disadvantage compared to its rivals. What strategic moves should this company undertake to restore cost parity?arrow_forward
- Describe the characteristics and likely actions of a market leader in fast food industry.arrow_forwardGLOBAL MARKET FORCES includes all items except for : * Global presence as a defensive tool. Growth in foreign demand. Foreign competition in local markets. Knowledge diffusion across national boundaries, hence need for technology sharing to be competitivearrow_forward1. Consider some of the products that are widely advertised on television. By what kind of firm is each produced—a perfectly competitive firm, an oligopolistic firm, or another type of firm? How many major products can you think of that are not advertised on TV? 2. In what ways may the small retail sellers of the following products differentiate their goods from those of their rivals to make themselves monopolistic competitors: hamburgers, radios, cosmetics?arrow_forward