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Sociology in Our Times: The Essent...

11th Edition
Diana Kendall
Publisher: Cengage Learning
ISBN: 9781337109659

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Chapter
Section
BuyFindarrow_forward

Sociology in Our Times: The Essent...

11th Edition
Diana Kendall
Publisher: Cengage Learning
ISBN: 9781337109659
Chapter 2, Problem 2QCT-P63
Textbook Problem
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Consider a wide variety of fads and fashions: musical styles, computer and video games and other technologies, literature, and political, social, and religious ideas. Do fads and fashions reflect and reinforce or challenge and change the values and norms of a society?

Summary Introduction

Introduction

Fads and fashions, when part of the export of Western culture, can feel threatening to those who cherish traditional norms and values of societies. Many computer games assume a Western mindset. Some traditional and Eastern societies reject this trend because it erodes their own culture. Critics say culture is not globalizing, but Westernizing.

Explanation of Solution

Answer and explanation

The United States has a big influence on popular culture around the world. Many societies see the United States as a success, and so tend to model their tastes after its popular culture. For example, having blue jeans is a status symbol in some countries where denim is not easily available. The individualism emphasized in the United States shows up in the design of video games as well. Many games feature a lone protagonist surmounting challenges for his (almost always male) own glory and reward...

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