FUND. OF ACCT. W/CONNECT
FUND. OF ACCT. W/CONNECT
22nd Edition
ISBN: 9781260001136
Author: Wild
Publisher: MCG
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Chapter 24, Problem 21E
To determine

Introduction:

Profit Margin: Profit margin is a profitability ratio which calculates the relation between net income and sales.

Investment Turnover: Asset or Investment turnover ratio measures the sales generated by a company relative to the value of its assets. It is used as an indicator of the efficiency with which a company is deploying its assets in generating revenue.

To Calculate:

Requirement 1: Profit Margin of each division

Expert Solution
Check Mark

Answer to Problem 21E

Solution:

Profit Margin of –

Professional Products = 20.32%

Consumer Products = 18.52%

Luxury Products = 17.55%

Active Cosmetics = 20.06%

Explanation of Solution

Professional Products

Profit Margin= Net IncomeSales x 100                       = 5522717 x100                       = 20.32%

Consumer Products

Profit Margin= Net IncomeSales x 100                       = 17659530 x100                       = 18.52%

Luxury Products

Profit Margin= Net IncomeSales x 100                       = 7914507 x100                       = 17.55%

Active Cosmetics

Profit Margin= Net IncomeSales x 100                       = 2781386 x100                       = 20.06%

Conclusion
Professional Products has the highest profit margin

To determine

Requirement 2: Investment Turnover of each division

Expert Solution
Check Mark

Explanation of Solution

Investment Turnover of –

Professional Products = 1.12

Consumer Products = 1.66

Luxury Products = 1.17

Active Cosmetics = 1.68

Professional Products

Investment Turnover = Net SalesAverage Assets                                    = 2717(2324+2516)/2                                     = 1.12

Consumer Products

Investment Turnover = Net SalesAverage Assets                                    = 9530(5994+5496)/2                                     = 1.66

Luxury Products

Investment Turnover = Net SalesAverage Assets                                    = 4507(3651+4059)/2                                     = 1.17

Active Cosmetics

Investment Turnover = Net SalesAverage Assets                                    = 1386(830+817)/2                                     = 1.68

Conclusion
Active Cosmetics has the best investment turnover

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Chapter 24 Solutions

FUND. OF ACCT. W/CONNECT

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