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Case s ummary : The person M filed suit against a company MD alleging that MD violated the provisions of Nutrition Labelling and Education Act, thus, committing fraud and deceptive business practices.
To find: The rationale behind labelling different nutritional requirements for the children below 4 yrs. of age.
Case s ummary :The person M filed suit against a company MD alleging that MD violated the provisions of Nutrition Labelling and Education Act, thus, committing fraud and deceptive business practices.
To find: Whether a state court can impose such a regulation.
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Chapter 24 Solutions
MindTap Business Law, 1 term (6 months) Printed Access Card for Cross/Miller's The Legal Environment of Business: Text and Cases, 10th (MindTap Course List)
- Prego introduced a Pasta Bake Sauce, which called for uncooked pasta blended with pasta, sauce, meat, and cheese in a casserole. Legally, this product should only be labeled as new Multiple Choice until its advertising had been seen by every member of its target audience. if it was functionally the same as its salsa sauce. as long it retained these exact product characteristics. for the first six months that it was regularly available at a variety of grocery stores. until a competitor such as Ragu had issued a similar product targeted to the same market.arrow_forwardA television advertisement for General Mills’ Total cereal made the following claim: “It would take 16 ounces of the leading natural cereal to equal the vitamins in 1 ounce of fortified Total.” The Center for Science in the Public Interest filed a petition against General Mills claiming that the advertisement is deceptive. It was the center’s position that the claim overstated Total’s nutritional benefits because the cereal is not 16 times higher in other factors important to nutrition.a. Is the claim misleading? Justify your answer.b. How should the FTC proceed in cases such as this?c. What are the implications of cases such as this for marketing management?arrow_forwardWhich of the following is an additional labeling requirement for cosmetic products? Expiry date Whether or not it may be an irritant Precautions Any of the abovearrow_forward
- Product placement is a form of advertising in which a company’s products and name are intentionally positioned in motion pictures, television programs, radio broadcasts, and the like to increase brand awreness. Product placement can take many forms: verbal mentions in dialogue; actual use by a character; or visual displays (for instance, a company logo on a vehicle or billboard). Develop a theoretical framework on this issue, based on a review of the current literature. This framework should include: a specification and definition of an appropriate dependent variable; a conceptual model that describes the relationships between the dependent variable, at least one independent variable, and either a moderating or a mediating variable; a theory on why you would expect these relationships to exist; an appropriate number of testable hypotheses.arrow_forwardYou own and operate a fitness club and have collected information about your clients' individual fitness goals for the purpose of developing new classes. A business that makes protein bars offers you a discounted rate on bars to sell at your club, in exchange for information on your clients' fitness goals, which it wants to use for marketing purposes. According to PIPEDA's Fair Information Principles: A- You may provide the information if you obtain consent for this new use of the information first. B-Since you obtained consent when you collected the information from your clients, you may provide this information to the protein bar business. C-You may not provide this information under any circumstances. D-You must report the protein bar business to the Privacy Commissioner.arrow_forwardCASE: Ethical Advertising? A hospital has placed billboards throughout the region with the following statement: “Are You a Victim of Sexual or Domestic Assault? Come to Warman Center Where We Will Treat You Immediately. Our Staff of Counsellors and Providers Have Received Special Sensitivity Training in This Area. You Are Our Main Concern.” A twenty-five-year-old college student presents to the Warman Center’s emergency department stating, “My boyfriend assaulted and raped me and I need help.” The registration clerk notices that there are fresh bruises and bleeding on her face, neck, and arms. The student fills out registration information and is asked to sit in the waiting room. Several hours pass. The young woman approaches the registration clerk and states, “I am really scared. I have pain. I am terribly upset about what has happened to me, and I just can’t sit here any longer.” The registration clerk responds, “Haven’t you seen all the ambulances come in? We have patients with…arrow_forward
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- Coca-Cola is replacing its front-of-pack logo packaging with a series of resolutions representing hope and optimism for 2021 as part of its ‘Open to Better’ campaign in the UK. (Source: beveragedaily.com, 2021) What are the purposes of Coca-Cola focusing on the packaging? Is labelling similar with packaging? What are the purposes of labelling?arrow_forwardPenny Farthing Penny Farthing, a leading manufacture of full metal and coil wire zippers, has been promoting a new line of full metal stainless steel zippers for high-performance outerwear. No other manufacturer has a stainless-steel zipper, most full metal zippers are made from brass or aluminum. Stainless steel does not rust and is extremely durable and tough. Unlike most zippers that are made of wire or plastic, the teeth of full metal zippers are individual pieces of metal molded into shape and set on the zipper tape at regular intervals. Only a few companies in the world have the technology to manufacture full metal zippers. These types of pre-formed metal zippers are mainly used in high grade jeans-wear, workwear, etc., where high strength and durability are required. Bill Johnston the manager of supply chain and logistics at Penny Farthing has to make a recommendation to Peggy Prispotty, the vice president of operations. Ms. Prispotty wishes to know where they should set-up…arrow_forwardWhat is the definition of a brand name? A) A brand is an identifying mark for products or services. B) a description of a product used to identify it to customs officials C) a package of legal rights protecting a company's interest in a product’s name or logo D)the official legal designation of a product's manufacturer or producerarrow_forward
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