Contemporary Financial Management
Contemporary Financial Management
14th Edition
ISBN: 9781337090582
Author: R. Charles Moyer, James R. McGuigan, Ramesh P. Rao
Publisher: Cengage Learning
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Chapter 4, Problem 3QTD
Summary Introduction

To discuss: Method of Percentage of sales forecasting and some of the limitations should be aware of by financial analysts before applying this method.

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1. Discuss the other types of forecasting methods that financial analysts use to predict future revenues. 2. Are there any several other factors that may need to be considered that affects the sales forecast?
Could you please discuss the limitations of financial ratio analysis
If a sales increase is forecasted, how will it affect expenses on the pro forma income statement if market conditions are expected to remain stable
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