Crafting & Executing Strategy: Concepts (standalone Book), 22nd Edition
Crafting & Executing Strategy: Concepts (standalone Book), 22nd Edition
22nd Edition
ISBN: 9781260157376
Author: Arthur A. Thompson
Publisher: McGraw Hill Education
Question
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Chapter 4, Problem 4ESP

a)

Summary Introduction

To discuss: Internal strengths and internal weaknesses of a company.

b)

Summary Introduction

To discuss: External opportunities, potential threats and opportunities of a company.

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