EBK MARKETING
9th Edition
ISBN: 9780134292779
Author: Stuart
Publisher: YUZU
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Question
Chapter 9, Problem 10QA
Summary Introduction
To ascertain: The important things marketers should know about package labeling.
Introduction:
Product Labeling: It is one of the main features in marketing which helps in communicating the benefits and necessary messages which includes ingredients, nutrients, uses, etc. about the product. It is very helpful in the sale of the product because it provides all the necessary information a customer needs and also shows how to use the product and how to dispose it off.
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