Principles of Information Systems
Principles of Information Systems
13th Edition
ISBN: 9781337660556
Author: Ralph Stair; George Reynolds
Publisher: Cengage Learning US
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Chapter 9, Problem 8DQ

Explanation of Solution

CRISP-DM:

CRISP-DM is cross-industry process for data mining. It provides structured approach for planning the data mining project. It consists of six phase structure approach for planning and executing the data mining project. The six phases of CRISP-DM model are as follows:

  • Business understanding
  • Data understanding
  • Data preparation
  • Modeling
  • Evaluation
  • Deployment

Planning and executing the data mining effort:

Business understanding:

In this phase, first the business goals are planned and clarified for the data mining project. The planned goals are then converted into the predictive analysis problem. After the conversion process, the project plan is designed to accomplish the objectives.

Data understanding:

In this phase, the data is gathered from multiple sources...

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