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    Matthew Alan Edgar Central Methodist University A research into the corporate giant that is Apple In this research paper I will be explaining and describing information I have gathered regarding the corporation Apple. I will use this research in order to show how Apple dominated the tech industry as well as why it continues to progress and develop in today’s market. In my opinion Apple is the greatest technology based company that has ever existed, both in influence as well as success

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    Steve Jobs was a computer designer, executive and innovator, as well as an all-around role model for many people in both their businesses and their personal lives. As the cofounder of Apple Computers and former CEO of Pixar Animation Studios, he revolutionized the computer and animation industries, amassing a fortune worth $10.2 billion at the time of his death. Jobs intuitively understood the power of cultural influence in sustaining the strategic capabilities implicit in his perpetual vision of

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    Introduction Steve Jobs co-founded Apple in his parents’ garage in 1976, was ousted in 1985, returned to rescue it from near bankruptcy in 1997, and by the time he died, in 2011, had built it into the world’s most valuable company. Along the way he helped to transform several industries including personal computers, animated movies, music, phones, tablet computing, and digital publishing. Driven by demons, Jobs could drive those around him to fury and despair. In the biography Steve Jobs by Walter

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    Case Study: Apple Apple Inc. focuses on the design, manufacture, and marketing of personal computers, mobile phones, multimedia devices, and portable music players. Apple Inc. offers consumers manufactured goods under the brand names Apple Watch, iPhone, iPad, Mac, iPod, and Apple TV. Enhancing the customer experience through their proprietary software applications iOS, X, OS, and watchOS brands; and services across their Apple Pay and iCloud products (Forbes.com, 2016). Explored in detail, Apple’s

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    the brand. Consumers who love the company behind the iPhone ‘Apple’ have a strong bond with it as the phone itself offers Icloud, IOS, style, design and reliability that no other brand can provide them. That’s one significant reason why consumers purchase and stick to Apple’s products. Not only does it provide trust to its consumers but it also includes upgrading the phones to new versions over years. Once a customer sticks with Apple in general they tend to stay with them for a long time. The

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    For something to be considered as cool, it needs to gain the interest of people and has to manage to satisfy them because without interest and satisfaction, something will not be taken into account to be valued. Authors of Cool: How the Brain 's Hidden Quest for Cool Drives Our, Economy and Shapes Our World, Steven Quartz and Anette Asp, emphasis how cool can change in society to conform to what is currently important in the economy. “Cool’s social signals changed to reflect the qualities highly

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    Apple Inc. is a American multinational technology company. They are headquartered in Cupertino, California. The company was founded by college dropouts Steven Paul Jobs, and Stephen G. Wozniak on April 1, 1976. Their first sales call brought in a 50 unit order. They built the first Apple I computer in the garage of Steve Jobs home without a monitor or a keyboard. Later on they added a colored monitor, a keyboard, and peripheral slots. Sales rose from $7.8 million in 1978 to $117 million in 1980,

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    Apple AACSB Case Report Introduction Apple Inc., has come a long way since 1976 and is one of the most valuable companies in the world. Throughout its history, Apple has faced many external factors that have influenced the company; however, the company has become an industry leader by managing market growth through Innovation. The main strategic issues Apple faces are competitive rivalry and the bargaining power of buyers or customers. The most interesting thing about this case is how Apple was

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    Australia. This article aims to detail the population targeted to aim advertising of the Lumia 950 towards, as well as identify their common characteristics as to why they would likely choose a Microsoft phone over their highly praised competitors in Apple and Sony. Founded in 1975 by Paul Allen and Bill Gates, Microsoft is a dominant force in the personal computer operating market, such as it’s latest flagship product, Windows 10. To expand business, Microsoft created ventures in multiple alternate

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    between business and society as seen through the lens of the Apple Inc. Apple Inc. Credited for her immense contribution in the communication sector, Apple Inc is one of the most successful communication gadgets company in the world. It has played an immense role in setting the trend and pace for other industry players. The company has several business strategies that have seen it scale to great heights (Cullen, 2013). Although Apple has been in existence for many years, her upward trend began in

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