ECS8C_C01.qxd 22/10/2007 11:54 Page 597 CASE STUDIES ECS8C_C01.qxd 22/10/2007 11:54 Page 598 ECS8C_C01.qxd 22/10/2007 11:54 Page 599 Guide to using the case studies The main text of this book includes 87 short illustrations and 15 case examples which have been chosen to enlarge specific issues in the text and/or provide practical examples of how business and public sector organisations are managing strategic issues. The case studies which follow allow the
Coaching Salespeople into Sales Champions A Tactical Playbook for Managers and Executives Keith Rosen, MCC John Wiley & Sons, Inc. Praise for Coaching Salespeople into Sales Champions ‘‘Winning in sales is no different than winning in life. As someone who has done a lot of personal and professional coaching over the years, I see tremendous value for anyone who reads this book. If the reader will embrace Keith’s philosophy around coaching, they can certainly expect to win in all areas
Library and Information Center Management Recent Titles in Library and Information Science Text Series Library and Information Center Management, Sixth Edition Robert D. Stueart and Barbara B. Moran United States Government Information: Policies and Sources Peter Hernon, Harold C. Relyea, Robert E. Dugan, and Joan F. Cheverie Library Information Systems: From Library Automation to Distributed Information Access Solutions Thomas R. Kochtanek and Joseph R. Matthews The Complete Guide to Acquisitions
also, acknowledged the immense contributions of my Project Supervisor, Dr. Gabriel U. Moti of University of Abuja who painstakingly read through my work and offered useful suggestions that led to the successful completion of the study. viii The role played by Mr. K. B. Ajoku cannot be overemphasized. His immeasurable
Complete Listing of Chapter Opening Cases, Insight Cases, E-commerce in Action Cases, and Case Studies CHAPTER 1 THE REVOLUTION IS JUST BEGINNING Opening Case: Pinterest: A Picture Is Worth a Thousand Words Insight on Technology: Will Apps Make the Web Irrelevant? Insight on Business: Start-Up Boot Camp Insight on Society: Facebook and the Age of Privacy Case Study: The Pirate Bay: Searching for a Safe Haven CHAPTER 2 E-COMMERCE BUSINESS MODELS AND CONCEPTS Opening Case: Twitter’s Business
Marketing Report For Table of Contents Executive Summary The New York research covers a complete sample breakdown of doctors and patients. This breakdown can be used to send surveys, as contact information for personal selling or promotion. The folder titled New York on the CD contains all information needed to conduct any of the things mentioned above. There is also an ample sports breakdown for the golf professionals. This is not a sample but all the private golf clubs and
IMPROVING EMPLOYEE PERFORMANCE THROUGH APPRAISAL AND COACHING Second Edition IMPROVING EMPLOYEE PERFORMANCE THROUGH APPRAISAL AND COACHING Second Edition Donald L. Kirkpatrick Foreword by Dick Grote American Management Association New York • Atlanta • Brussels • Chicago • Mexico City • San Francisco Shanghai • Tokyo • Toronto • Washington, D.C. Special discounts on bulk quantities of AMACOM books are available to corporations, professional associations
Instructor Case: Southwest Airlines in 2010 Dr. Deb Sircar University of Greenwich Business School http://create.mcgraw-hill.com Copyright 2012 by The McGraw-Hill Companies, Inc. All rights reserved. Printed in the United States of America. Except as permitted under the United States Copyright Act of 1976, no part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without prior written permission of the publisher
I. Executive Summary Solid Group Incorporated has been in the retail industry for more than 50 years. Among Solid Group’s biggest projects to date is the introduction of My|Phone, the very first dual active SIM mobile phone. My|Phone is the first and leading Filipino mobile phone manufacturer in the Philippines and developing better phones at much affordable prices. A proposal for the Global Marketing plan for My|Phone has been made. In the most recent statistics available from the ITU World Telecommunication/ICT