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Every individual confronts economic issues daily. This is especially true of business owners, who spend their time thinking of economic issues such as how to handle changes in the price of goods, how to allocate their time, and whether to buy or produce goods in order to efficiently allocate their scarce resources.
In your initial post, begin by introducing yourself briefly, including your program of study and career interests. Then, address the following as part of your response:
Imagine you own your own business and have to make daily decisions about how to allocate available resources such as input of production, time, purchasing decisions, and so forth. What role do you think microeconomics has in running a business?
Which of the principles of economics outlined in your reading would you be more likely to apply when making business decisions? Provide at least two to three examples.
Hi Fellow Students! I’m Susan Hadden and I am studying Business Administration with a focus in Program Management here at SNHU. I’m finally seeing the light at the end of the tunnel as I hope to finish my degree this time next year! I chose Program Management as my area of study since that is my current job, and am looking forward to more robust career opportunities in my chosen field after completing my Bachelor of Science Degree. For fun, I like to build and refinish furniture and figure out projects around my house I can DIY.
If I owned my own business, microeconomics would influence my business daily. It’s 10 principals directly correlate to how I interact with customers, other businesses and the world. Microeconomics will help me determine prices of my products, figure out marketing strategies in the way of incentives, as well as what I can purchase from other firms for my supplies of my goods. It doesn’t stop there, though. If I had supplies that were sourced internationally, I’d need to be able to trade or purchase those, and I’d also have to keep inflation in mind when setting prices, and when to either retain my workforce or lay people off. Microeconomics has a role in all of this.
If I owned a business, the outward facing (or customer facing) side of the business would be impacted heavily by the first few principals of economics. Below are some examples:
Principal 1: People Face Trade-Offs. Is the product or service I’m offering have any value to my customer
so they’d be willing to trade money or time in order to support my business? I need to put something to
market others see as having value in order to grow my business and be successful
Principal 2: The Cost of Something Is What You Give Up to Get It. If I believe my product or service has value, what’s the price or the cost? Is my product worthwhile enough that people will be willing to give something else up in order to obtain it/purchase it from me?
Principal 4: People Respond to Incentives. My first thought as I was learning about this principal is that this links directly to marketing and selling your product or service to your customers. How can we package and sell the product or service so that people feel their lives are improved by owning/using it?
Or, do you incentivize your customers to purchase your product/service because it’s on sale or discounted or represents an ideal to them?
In conclusion, if I owned my own business, it exists in society and not in a vacuum. Therefore, I can say with certainty that all 10 principals of Microeconomics would influence my business daily. In your responses to your peers, comment on at least two posts that discuss a different economic principle than the one you chose. Draw connections between the different principles and the role of microeconomics in everyday life.
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