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Running Head: 2-2 Journal Kotter’s Steps 5 Through 8 1
2-2 Journal: Kotter’s Steps 5 Through 8
Southern New Hampshire University
OL663 Leading Change
Dr. Giannoni
July 16, 2023
Applied Steps
2
Kotter tells a story in “Our Iceberg Is Melting” about a penguin colony that is about to face a crisis because of an iceberg that is melting and how they manage to get through the change. In applying Kotter’s last four steps of the change process, the penguins exhibited the empowering broad-based action, generating short-term wins, consolidating gains, and producing more change,
and anchoring new approaches in the culture. To start, the penguins rallied together to come up with an innovative solution to actively include everyone in the colony to act. They empowered one another to contribute to the change effort to foster a sense of ownership and commitment. Secondly, to short-term wins the penguins highlighted and celebrated their successes of finding a new iceberg and adapting to the changing environment. This helped them build confidence and momentum during the change process. Thirdly, the colony of penguins acknowledged the journey would be ongoing. However, they continued to innovate and adapt, making use of the lessons they learned from their early victories
of consolidating gains and producing more change. Lastly, the penguins cemented the progressions they made into their way of life guaranteeing that better approaches for living and critical thinking become the standard. The lessons from their experience are passed on to future generations, promoting a culture of resilience and adaptability, which led to the anchor of new approaches in the culture (Kotter & Rathgeber, 2005). Strengths and Weakness of Organizational Change Effort
The organizational change effort I am most familiar with from the past is when I worked in rental management and the company underwent a restructuring initiative that went extremely wrong. The change altered the culture and internal processes of how the company operated on a day-to-day basis. Though changes are well-planned and make sense to the business, and even when they are executed relatively well on a practical level – they can still fail (Andersen, 2021).
3
With that said, this prompted the need for change, which was recognized due to organizational inefficiencies and how the market shifted. The approach empowered employees to use their voice during the change process and foster a sense of ownership. Strengths and Weakness Involving employees in the decision-making process empowers action for change effort. Valuable insight and ideas are gained from those directly impacted by the new system, which increases the likelihood of successful performance because employees feel more invested in the change. Despite the efforts to empower others, some managers were resistant to give up their control over the processes. This resistance impeded the smooth implementation of the change effort and caused delays in executing changes. Knocking down barriers is what makes everyone feel empowered (Kotter & Rathgeber, 2005). To generate short-term wins, the company conducted pilot tests of new systems. While the pilot test showed promising results, and some were even successful. The company struggled to replicate the same level of success across different departments. The inconsistencies raised concerns and created doubt on the effectiveness
of these changes. However, when it comes to consolidating gains and producing more change, the company attempted to address the adaptability issues by investing in additional training and resources for the employees. They offered continuous support to address the challenges faced during the transition, which was due to the company recognizing the need for improvement. Yet, some employees still opposed, despite the efforts to consolidate gains. The lack of consistent adoption to change led to continuous confusion and inefficiencies (Kotter & Rathgeber, 2005). Finally, anchoring new approaches in organizational cultures may require managerial and employee reassignment and turnover to remove individuals with ongoing barriers to progress. Leading
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