Wk 1 Discussion 1

This is a sub topic of management which is retail.

what are the possible marketing strategy for mobile food truck?

Whats recommended for adding more value to a business through "channel-based" differentiation? (Word limit: 250

principles of marketing

what is ESG and please provide examples in detail

Touché Toiletries, Inc. has developed an addition to its Lizardman Cologne line tentatively branded Ode d’Toade Cologne. Unit variable costs are 45 cents for a three-ounce bottle, and heavy advertising expenditures in the first year would result in total fixed costs of $900,000. Ode d’Toade Cologne is priced at $7.50 for a three-ounce bottle. How many bottles of Ode d’Toade must be sold to break even?

مراجعة Complete Marked out of 1 23 Jlgs For fast moving products, the discount store can benefit from warehousing in order to reduce the total safety stock in the system, and to decrease .transportation costs Select one True False

1

Marketers are of the view that "Designing a service is difficult from designing a product". Explain this statement in reference to a product and service development process

Recommended Product 4Ps Strategies Price Recommended Marketing Strategies Distribution Promotion 7Ps if your company is offering services Question : Based on the picture above, Give a point and details based on AINAA Beauty skincare product in Malaysia. SUNSCREEN

List 5 claims that are made in the advertisement for the ultrasonic pest repeller.

Best order? Why do few companies measure orders? Discuss indirect cost reduction and service buying methods.

Identify a product for which packaging adds value and describe how that value is added for the consumer. Identify a second brand for which the organization uses primary packaging to distinguish the brand at the point of purchase and describe how the package contributes to the branding. Finally, identify a pure service brand and describe how that service is "packaged."

Packaging is part of: * O Product tangibles All options O Brand image O Product usage in certain cases The following is not a characteristic used as a guide for consumers when buying Levis jeans the global brand: * O Global Myth All options are characteristics Social responsibility O Quality signal

Which of the following of Fisher's product categories includes toothpaste, laundry detergent, and other products that typically have a very long life cycle?   ) Functional products   2) dysfunctional products   3) innovative products   4) bullwhip products   5) value density products.

Consider a product as 'Self driving electric vehicle In the context of such a product, answer the following.   a.What can be the mantra of such a product? b.On the uniqueness vs. value matrix, where would you position the product and why? c.Does the product seem to jump the curve of personal transportation? If yes in what ways?

Describe the core, actual, and augmented levels of product associated with an automobile. What level does the mobile Wi-Fi system represent? Explain.

Name and describe four differences between goods and services other than tangibility.

What is the difference of price and cost? From (a) point of view of a customer; and (b) point of view of the manufacturer. Provide a concrete example for each.

Lack of profit in the introductory stage of the product life cycle is very often the result of�   Question 5 options:   insufficient allocation of resources to the marketing mix.   poor selection of distribution channels.   lack of consumer interest in the product.   large investment costs in product development.

The case distinguishes push and pull strategies. The case mentions that Sun Pacific heavily uses a pull strategy because the promotions target the end consumers of the supply chain. However, they also would have to promote to the retailers (B2B) customers as well to ensure they stock the product on their stores and outlets. Design promotional materials, including key selling points, that Sun Pacific could use to “sell” its product successfully to its B2B customers

Porter generic strategies( cost, differentiation, focus) about new carbon fiber 3D printing bicycle company (New move) with research and development new features for differentiation