Executive summary
Being one of the most valuable company in the world, Microsoft founded in 1975 is a successful creator and developer of computer technologies and software. In the beginning of 2015 the company stated that it is aimed at having more than 1 billion devices base on Windows 10 all over the world in the next few years (Microsoft, 2015). New edition of Microsoft Office 2016 is to be introduced to public as a modified version designed for tablet computers, smart phones and to be applied in various business and consumer markets. The main idea is to introduce a new look of the MS Office programs such as Word, Excel and PowerPoint provided with efficient features making the working process more comfortable, easy and safe; as well
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Competition
Nowadays the competition within industry is severe as the company is diversified and it meets rough competition in several key areas such as search engine and smart phones from giants such as Google, Apple and Oracle.
Market Description
Microsoft market consists of products, consumers and business users. The main feature of this very aspect is implied in diversification of product portfolio which is aimed at reaching the audience through erasing the boundaries of age, profession, social status (Microsoft, 2015). Operation systems are designed to be applied on computers and other devices as means of data storing or day-to-day operations including education, entertainment, health care, programs such as Skype can be used by professionals and consumers.
Targeted Segments:
Corporate (business market) – people engaged in large businesses, firms and corporation feel the need in sufficient software in order to work with information on different levels, bringing convenience into the process of collecting, storing and presentation of information as well as sufficient communication in pursuit of enhancing understandability and professional level. Features: professional software specially intended for
User Profile-Microsoft company have a huge target market, the service they provide from daily office operation to home entertainment. The user of Microsoft mostly are who have basic knowledge on
Microsoft office offers developers to create Add-in by using Microsoft Office as the front end for the code developed. One take advantage of familiar Microsoft office user interface and its tools. Visual studio can be used to customize Office applications and add specific features which is needed. User can turn Word into a contract generator that assembles contracts out of pre-existing parts that can be made editable or not editable. With Excel, user can create an automated budget worksheet customized for different projects. There are many types of Office solutions by using Visual Studio Tools for Office (VSTO) templates available in the Office developer tools in Visual Studio.
In this paper we will explore the benefits of using this software to centralize electronic client records and human services resources. We will also explore how I might use the selected software to track client services as well as describe any advantages and disadvantages (if any) of using this particular software. We will explain how the size of the organization helps determine the software package chosen as well as three possible challenges that could occur during the implementation process and how we would resolve them.
1. INTRODUCTION ........................................................... 3 DESCRIPTION ................................................................. 3 PURPOSE.......................................................................... 4 PROFESSIONAL INTEREST......................................... 4 2. 3. 4. LITERATURE SEARCH
Guided by a belief that the computer would be a valuable tool on every office desktop and in every home, they began developing software for personal computers. Gates' foresight and his vision for personal computing have been central to the success of Microsoft and the software industry. Under Gates' leadership, Microsoft's mission has been to continually advance and improve software technology, and to make it easier, more cost-effective and more enjoyable for people to use computers. The company is committed to a long-term view, reflected in its industry-leading investment in research and development each year (Microsoft, 2011).
However, this approach is limited. Due to globalization, lowering cost of production and availability of information, the competition is more fierce some than ever in most industries, putting more pressure on companies and shrinking their profit margins. In this competition race, products and services
As technology continue to refine how products and services are delivered to consumers, competition among industry participants becomes more refined. Organizations that are able to keep up with changing technologies become leaders while those that are not fall behind. Mergers and acquisitions are increasing while causing small businesses to sell out or seek partnerships and cooperatives in order to remain competitive and relevant.
Microsoft, a company founded by Bill Gates has, in the last couple of years seen a number of changes in its mode of operation. Traditionally Microsoft has been in the business of producing computer-based products exclusively (Byrnes, 2010). In the light of changing technology, globalisation and changing consumer tastes and preferences change has become in the tech-giant company. In the fast-paced world of technology, consumers are actively switching to the new touchscreen laptops and tablets, which are the replacement to conventional computers. These contemporary computers require operating systems and software that are entirely different from what was in use formerly. As means of keeping up this trend, and in order to address these new
Microsoft operates in many geographic locations around the world and are behind the world’s most popular desktop operating system in the world. Microsoft is primarily a software company but have flexed their arms into internet services and are behind certain products in consumer market which is directly against Google. Microsoft’s market includes end-customers, enterprises and institutions just like Google. Some of the key Microsoft products are Bing which is a search engine just like Google.com and Microsoft ad center which is a direct
Microsoft Corporation is one of the largest and most influential companies in the personal computer industry. It has won several awards for innovation, for their commitment to diversity, and for their flexible work arrangements. It has always been a leader in the market with regard to its compensation. With 80,0004 employees across the world, having more than $15 billion revenue, it is one of the biggest and best‐known technology companies in the world.
Microsoft Corporation is one of the largest and most influential companies in the personal computer industry. It has won several awards for innovation, for their commitment to diversity, and for their flexible work arrangements. It has always been a leader in the market with regard to its compensation. With 80,0004 employees across the world, having more than $15 billion revenue, it is one of the biggest and best‐known technology companies in the world.
The new CEO of Microsoft, Mr. Satya Nadella, is leading his big troop in a new developing adventure, facing an array of issues. Its company flagship products, Windows operating system and Office application products have enjoyed popularity for an era, but now they are being challenged by new popular products based on mobile platform and are also
Microsoft became the global leader of software services and internet technologies for the computing industry in the early 90’s. It provides wide range of products & services and is involved in developing manufacturing, licensing and supporting software support. Microsoft’s software product includes operating system, business solution aps, computer and server applications as well as software development tools. Microsoft offers different range of services from its five
Software used by the business and its staff must have the correct features and functionality needed to produce and use information created by the business. It must also have the correct features to enable staff to correctly and efficiently do their job such as analysing and processing data and reports.