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Advantages And Disadvantages Of E Commerce

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eCommerce is a rapidly growing path that businesses are taking to maximise their success. This report will focus on the advantages and disadvantages of eCommerce websites. eCommerce involves the process of businesses selling products and services over the internet; a few popular example of these are Amazon and eBay. Over the last few years this market has become one of the most popular ways to purchase products. Research has demonstrated that 96% of people living in America use eCommerce websites. This fast growth is due to the increase in technology that allows for online shopping, such as our growing dependance on mobile devices. The result of this is a reliable on-demand way of completing purchases that wasn’t possible before. For businesses this looks like a beneficial investment as eCommerce is projected to increase in use even more in the short-term future. Advantages: There are many advantages to using eCommerce for both the customer and the business, whether its pricing, package tracking, online review communities or quicker use. One of the benefits to have an online eCommerce store is that it is practically always open for business. This is an advantage for both the customer and the business. For example a potential customer can be awake at midnight and think of something they would like, an online store allow them to complete this purchase. It also benefits the business owner as they are not required to pay for the resources to keep a store open for the entire day or late into the night. Another major advantage of online eCommerce shopping is that a business is given the potential to reach thousands more new customers on a daily basis. A physical store at any location is limited to customers that live near or know of the location of the store. However, this is completely irrelevant with online shopping as anyone is able to access it over the internet. A online store will allow anyone interested in a product to purchase it regardless of their location, providing the business ships to this location. In a survey that was conducted on store owners after they started up online stores, 64% commented that they had seen a substantial increase in income. A key advantage that benefits both the customer and

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