An Advertisement For Camel Cigarettes

Tobacco ads have stood out to me from a young age, I was used to seeing cigarette ads in every magazine and street corner. When I was 11 I joined a tobacco advocacy group, I wanted to inform young people my age about the dangers of tobacco but mostly I joined because they paid me. I found these two ads and I remembered sitting in an empty classroom analyzing tobacco ads and discussing how they appeal to us. I found two ads, both from the most recent issue of a popular celebrity gossip magazine. The first major difference one notices is that of the ads is catered to a completely different audience. Blu E-cigarettes cater to the new age of tobacco consumers. While Newport menthol cigarettes are tried and tested, a classic. The major differences in this ad make it difficult to pick which one is most effective at getting more buyers of their product. Newport’s ad is

Approximately twenty percent of adults in the United States smoke cigarettes, it is this habit which is the number one cause of death that is easily preventable. Anti-smoking advertisements are seen throughout our society, usually showing the harmful effects of tobacco through graphic pictures or other shocking images. The advertisement I chose is a black and white image, showing a young man smoking a cigarette, with the smoke from it forming a gun pointed at his head. Off to the side appear the words, “Kill a cigarette, save a life. Yours.” The advertisement makes use of the three rhetorical appeals of logos, ethos, and pathos through its image and implied meanings. Through this, the image is able to convey a strong sense of danger and bring awareness to the deadliness of smoking.

This type of advertisement is selfless in that it seeks to achieve satisfaction from the possibility of stopping its intended audience from smoking and nothing more. It even asks at the bottom of the picture if the individual needs help. Following up with a smokeline expresses concern for the person. In its design, the layout has a depressing background. This gloomy image is possibly representing what comes along with each deed. A glowing white font captures the viewer’s eyes, but is present to sort of highlight and make it clear that the

Another woman brings up to a little girl how smoking can increase your risk of aging. This advertisement shows logos into play. Logos is shown when it is stating the reasoning on why children should not start smoking. Pathos is also shown when the adults state the reason why one should not pick up a cigarette. The different kind of effects creates a sense of fear and avoidance of the product.

Advertisements are all over the place. Whether they are on the Internet, billboards, or in a magazine, there is no way of escaping them. They all have their target audience who the specifically created the ad for. In this ad, it targets mainly non-smokers and even smokers. The advertisement we are looking at is a woman’s mouth. Her mouth is slightly open and the inside is swallowed by a black hole. Her bright red lipstick grabs your attention. What disgusts you is her teeth. Her teeth have been replaced with vulgar. Cigarette buds. The advertisement utilizes the three rhetorical appeals of logos, ethos, and pathos through its image and implied meanings. Through this, the image is able to convey a vividsense of disgust and promote awareness.

Some may remember when the NHS health campaigns were exactly that; health campaigns, not commercials. Their primary objective was to inform the audience of the dangers of smoking and drug

Did you know that almost every one person out of seven smokes cigarettes on Earth? It is one of the top cause of death, yet, five million people die each year. Anti- smoking advertisements usually comes up very often, when you are watching TV, on social media, even on top of the cigarette packs. The advertisement that I choosed to do my rhetorical analysis is black and white picture, showing young woman smoking a cigarette and the smoke is forming like rope around the lady’s neck where it is about to choke the lady. The advertisement is using the two rhetorical claim of logos and pathos through this picture. Through this advertisement, the image shows us how deadly it is to smoke cigarettes.

There are hundreds of ads that human beings go through daily. There are good ads, ads that are "okay" and there are ads that questions people saying "why would they ever put that up?". Growing up most people if not all believed in Santa and the little kids would do anything to be on Santa's good list. Well in this ad Santa is promoting "Camel Cigarettes" and wish everyone a merry Christmas by stating "merry Christmas for every smoker" and giving a box of Camel Cigarettes as a present.

The advertisement features John Wayne, the famous actor of the 1950s, in a 1950 magazine ad for Camel cigarettes. The Camel cigarette brand had become the top selling cigarette in the U.S. by the 1950s, thanks in part to the company’s dense advertising. John Wayne had been a chain smoker since young adulthood, so it was not out of his personality for him, or shocking for those times, to see him in a cigarette ad. John Wayne, by the time he appeared in the 1950 print ad at right, was at the top of his movie career. Wayne had already reached stardom in motion pictures by the early 1940s, and by the end of the decade was one of Hollywood’s top ten box office attractions. During the last half of the 1940s Wayne had played the lead in notable westerns and other films. Which explains why he was chosen for the ad?

If warning kids of the future health risks of smoking is a successful way to keep them from smoking then why does the US Department of Health and Human Services report that 34% of Kentucky high school students smoke? It isn't. In fact, ads that focus on smoking health risks are proven to stimulate the rebellious and curious nature of youth (ScienceDaily 1).

Starting off we see emphasis on a marred woman holding a cigarette, along with the alarming text “Warning” at the top of the ad. “When you smoke it shows” is also clear, due to the large text that was used to display it. Placement of such content like this incites the reader to infer that the propaganda is trying to recommend you to not yield to cigarettes. Smoke is repeated throughout the ad many times to keep reminding the audience that’s related

The situation of this commercial is critical to its viability on its watchers. Having been put on the web, this article can possibly connect with a substantially more extensive scope of watchers. Individuals of all races, ages, financial statuses, and convictions are on the web every day. My idea on this picture, is that it was planned for a crowd of people outside of the United States since it appeared on a site that had ads from around the globe. In the United States, kids encounter programs, through school, keeping in mind the end goal to instruct understudies on the unsafe impacts of cigarettes. Since we have these projects here in the United States and numerous different commercials, this particular notice is planned for a group of

Youths generally know that tobacco is bad, they have been taught their entire life that smoking is harmful. However, E-cigarettes are promoted as safe and different from tobacco. E-cigarettes contain water vaper amongst several other chemicals rather than Tobacco leaves. Additionally, E-cigarettes can come with many different flavors and designs; These kinds of advocations have been very affective amongst the youth. Danny McGoldrick from the Campaign for Tobacco-Free Kids believes that "[the] biggest concern is safety, and the potential appeal to kids given the flavors and the gadgetry factor,” (Hahn). Youth are drawn to E-cigarettes and it could pose an issue, it could mean the revival of smoking. E-cigarettes also don’t have as many restrictions put on them as tobacco products. Youth can potentially just go online or to the mall to buy e-cigarettes. E-cigarettes also have the capability to undermine all the progress that has been made against Tobacco products. E-cigarettes are not nearly as bad for people as Tobacco is, but it is still dangerous. If more and more Youth go down the path to E-cigarette smoking, then all the effort to fight smoking may have been in

Smoking tobacco has been a part of American culture since its very conception. Throughout our history, tobacco has been advertised as a simple pleasure for those who seek it out. Whether you are sitting on the porch with a couple of friends or in a dimly lit jazz club, tobacco ads give off a false sense of comfort, power, and success. Until around the mid-1900’s, smoking cigarettes was not considered unhealthy. It was only later that the public realize the detrimental health consequences that came with smoking tobacco. To spread this information, specific advertisements were aired to help inform the public of the dangers of smoking. While these ads have changed over time, the same message and warning still remains evident.

The two tree-covered banks of the river converge in the distance far beyond the dingy as if to immortalize the moment. This moment, as the reader discovers, is one which should be anything but immortalized. Hidden up in the clouds is a well-camouflaged light yellow box reading "HELP ME UNDERSTAND WHY SOME KIDS YOUR AGE SMOKE CIGARETTES". As the eye continues to wander down towards the darkened water between the dingy and the camera, one arrives at some text at the bottom of the page just beyond the edge of the picture. At the right is another yellow box similar to the one up in the clouds. This one contains the text, "TALK TO YOUR KIDS ABOUT NOT SMOKING. THEY'LL LISTEN.". On the left are two small paragraphs in plain font, containing the quote "How to start the conversation [about smoking] is up to you". The attention of the reader returns to the image, and once again sees nothing but a bleak emotionless picture. Just to make sure the advertisement does not attract any potential vacationers, the river is dotted with algae, and there is not a single artificial structure in sight. In comparison to the dozens of other ads found in magazines such as this one, nearly any reader would simply pass over it without a second thought. For those who *do* play closer attention, however, Philip Morris has carefully chosen visual queues to quickly send them on to the next page.