Building A New Start Up Site

Decent Essays
The company I work for, Glass Etching Incorporated, has given me the task and opportunity to expand their business by choosing the next location abroad for a new start-up site. Glass Etching Incorporated has been in business since August of 2003 and currently provides services within the United States. The business was originally created in the home of its owners, Tom and Heidi Morgan. Tom and Heidi started this business by selling their products online through various forms of social media websites and buying and selling sites, such as EBay. The products offered by GEI include an array of glassware items to choose from, in which, these items are then sand blasted (etched) with a specific illustrated design, letters, and/or wording, chosen by the customer. These products are then expedited to the customer. The company’s mission is to provide high-quality etched artwork and design on glassware. Also, the company’s purpose is to provide a one of a kind product for the customer, priced reasonably and competitively and to have the business be solely conducted online by means of electronic commerce. With the momentum of the company’s progress, profit and popularity, the Morgan’s decided it was time to expand and attempt to grow their abroad. The United Kingdom is being considered for the new export location. They are a higher-ranking country, in terms of their economy and the probability for a successful business start-up is more likely. Major trade items in the United Kingdom
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