BUSN226 - Marking Rubric – Assignment #1
Your name: ___________________________________________________ Rubric attached to front of assignment | /1 | Cover page and typed page numbers | /1 | Introduction | /4 | Four summaries (if article not different from other group members, summary will not be marked) | /20 | Quote provided within each summary, and proper format for in-text citation appearing after each quote | /8 | RefWorks bibliography, in MLA 7th edition format, showing references for all 4 articles. | /8 | Original articles attached (each article must be different from other group members, otherwise, it will NOT be marked) | /8 | (if submitted after the start of class, -5%, if after class but same day, another 5%,
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Most customers look at the sustainable products and services when making their purchase. Institutional investors such as universities and state pension plans also help push sustainability as they are curious about the performances and what they might be investing their money in.
CAMPBELL SOUP AS A BRAND Investors are noticing the efforts made from Campbell Soup Co. After making the efforts, their net income and market share rose in their forth-fiscal quarter. A Citi analyst feels that in the year 2013, Campbell will have a big year due to their new and improved new products. “Shares of Campbell reached pint unseen since 2010 in pre-market trading, only to fall back later.” (Brown 11-11). However, after the company was taken over two years ago, the company has had a large drop in their income. The CEO of Campbell is focusing on the turnaround of the company by producing and putting new lines of products and expanding their current product into shelves. She is entering into the sector of incorporating fresh foods in packages and targeting on the go and convenient products for the lifestyle
Separating from your spouse or civil partner can be very stressing and hectic. Godivorce.co.uk will help you in tough and emotional times. Our services are tailored for divorce involving; Married & Unmarried Couples, Civil Partnerships, Injunctions and Children.
| The customers would be influenced because if the company are financially struggling the customers are there only hope to stay profiting. If the company was to go bust it means customers will no longer be able to shop there. The customers would be an external stakeholder, they can get information by advertisements and even check their annual report on the businesses website.
There are several different types of business ownership which are most commonly used in business’ and company’s today, these include; Co-operative which is a business owned by its employees, Partnership which is a business owned by between 2 and 20 people, Private limited which is a business owner by a small groups of people who have shares and a Public limited business is owned by private individuals by shares bought and sold on the stock market. A charity is a business with the purpose to help the public, the government is a business owned by the government and lastly a sole trader which is a business owned by only one person.
Many firms are learning that being environmentally friendly and sustainable has numerous benefits. (O.C Ferrell, Fraedrich, Ferrell, 2015). This could enable them to increase goodwill from various stakeholders and also save money in the long term. This will mean that they are being more efficient and less wasteful of resources, which will enable them to be more competitive by satisfying stakeholders. The CEO of
Please note that this Assessment document has 8 pages and is made up of 7 Sections.
a. You need produce an informative leaflet which includes an explanation of the role of advertising agencies. It should explain the role that Adam & Eve DDB played in at least one of Marmite’s successful promotional campaigns eg Marmite’s Election Campaign, Marmite’s Neglect Campaign. Your leaflet should include the following:
D1 - Evaluate the way in which a fashion retailer has adapted its policies in response to an identified target market characteristic.
M1 - Compare the purposes of the different documents used in the selection and recruitment process
M2(Unit 37) - Assess the social implications of business ethics facing a selected business in its different areas of activity
The Fox School Stakeholders are Government entities (State & federal government; governing board; board of trustees, buffer organizations; sponsoring religious organizations) Administration (President senior administrators), Employees (Faculty; administrative staff; support staff), Clienteles (Students; parents/spouses; tuition reimbursement providers; service partner’s employers; field placement site), Suppliers (Secondary education providers; alumni; other colleges and universities; food purveyors; insurance companies; utilities; contracted services),
What leeway do you need if your paper is due next class? Factor in a day or two for revisions and then determine the last possible day you can submit the paper for review.
Submit these five citations in the form of an APA-style reference page. Under each citation, write one paragraph summarizing the main points of the article. As you read your articles, keep the following questions at hand; these will help you generate the information about each article.
3.) Strong presence in high margin health services business. In addition to UnitedHealth Group’s leadership position in the health benefits market segment, UnitedHealth Group has strong information and technology based health services platform through its business segments which is Ingenix, OptumHealth and PrescriptionSolutions. The “CNN MONEY” (2012) website states Ingenix is one of the largest health information, technology and consulting companies in the world. The UnitedHealth Group derived $2.3 billion of revenues from Ingenix which contributed $284 million (excluding $200 million in goodwill impairment and business line deposition charges) of operating profit, and an operating margin of 12.1% during FY2010.
1. What factors contribute to the rapid pace of change in business? Is the pace likely to accelerate or decrease over the next decade? Why?
Business plays a major role within our society. It is a creative and competitive activity that continuously contributes to the shaping of our society. By satisfying the needs and wants people cannot satisfy themselves, businesses improve the quality of life for people and create a higher standard of living.