Management HR and the practice of Management
1. Evaluate the strategic choices that Qantas has from both a theoretical and practical perspective, and examine how these choices affect human resource planning.
2. If you were in a position to advise Alan Joyce, what would you recommend he does to maintain the commitment to employees and implement HR Planning? Explain your recommendations.
Name: HE CHEN
Fin No: G1173124X
Batch NO: CBM2 1476B
Lecture: Mr. John Neo
Due Date: 12 March 2015
Word Count: 1950 words
Introduction
Qantas Airline was set up in Queensland, Australia in 1920 by two veterans. Superb reputation has made Qantas become the symbol of reliability, security, advanced technology and high quality customer
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Maintenance staff were warned that they needed to follow the example of check-in staff and accept the need for change. Mr Joyce said new maintenance regulations issued by the Civil Aviation Safety Authority to bring Australia into line with Europe recognised the enormous advances in aviation technologies. The vast majority of people within our business have helped us to maximize the capabilities of these of aircraft in terms of fuel efficient flying techniques and new product and service offerings. But our maintenance and repair costs are among the least efficient and most expensive in the world. So it’s time to catch up. We don’t repair ur cars the same way did 40 years ago. We can’t repair our planes the same way either. The Australian Licensed Aircraft Association rejected the claims but warned members to keep a level head. Alan Joyce doesn’t want Australian aircraft engineers inspecting aircraft because we find things wrong with them,” said the association’s federal secretary, Steven Purvinas. He’d rather take his chances that nothing goes wrong at 40,0000 feet. I could make the maintenance of my car more efficient by skipping the routine services, but eventually i would expect the engine to blow up. Joyce’s reform warning irks engineers.
With the operation of Jetstar HK, Jetstar has increased its brand reputation in Asia-Pacific region. Qantas also re-adjusted its strategy of
Qantas Airways is the major airline carrier in Australia and is the leading airline not just in Australia but the whole world. Qantas is a major airline known all around the world that delivers to their customers and wants to constantly improve their performance. Qantas has been a major developer in the airline business since they were founded in 1920. They have had some major success within the business for over ninety years, however, over the past ten years they have experienced some major challenges which have put the business and leadership of CEO Allan Joyce into question. This report outlines the challenges they have faced in they have faced in the post maturity stage in the business life cycle which include the 2011 Qantas Industrial Disputes and the 2013/14 Qantas loss of profit, how they have been able to overcome those challenges and influences, both internal and external.
Qantas’ downfall in sales/gearing in 2009 due to the GFC. This year Qantas’ decided not to pay dividends and instead took the retained profits and spent the capital on new aircraft and renewal within the business in order to increase revenue.
Established in 1920, Qantas is the world's 11th largest airline and the 2nd oldest. It was founded in the Queensland outback as the Queensland and Northern territory Aerial Service (QANTAS) Limited, by pioneer aviators Hudson Fysh, Paul McGinness and Fergus McMaster. Qantas was a former government owned business; it did not view profits or efficiency as its prime goal. In 1993 a 25% stake was sold to British Airways. Qantas was privatised in 1995 and has had to adopt management practices to overcome both internal and external influences and had to change its narrow-minded culture. Although Qantas is primarily a passenger airline, air freight is also an integral part of its core business. Other Qantas
Qantas was founded by the Paul McGinneses, Hudson Fysh, Fergus McMaster and Authur Braird in Winton, Queensland on November 1920. Qantas is one of the largest airline in Australia and one one the oldest airline in the world. The story began when Paul Mc Ginnes and W Hudson Fysh heard of the award of $20,000 prize offered by the Government for the first Australians to fly in 30 days from England to Australia. The company was established under the name of The Wstern Queensland Auto Aero Service Limited, abbreviated to the ‘ QANTAS’.
Qantas’s strengths lies in their loyal customer base, strong distribution channels, their commitment to the environment, brand recognition and their high quality service. Despite all their recent issues Qantas is still proving to be one of the trusted brands that is committed to excellent service.
By outsourcing, Qantas is able to significantly reduce costs and maintain it’s competitive advantage. However this advantage also has a draw back, hundreds of engineers have also been cut from their jobs and have had their jobs given to people overseas. This puts a bad reputation on the name of the business as an Australian business will cut jobs from Australian workers and supple foreign workers with jobs. Families and friends of these workers may feel resentment towards Qantas and choose to travel with another airline instead resulting in a loss of customers. This strategy has been effective in reducing cost but has resulted in a reduction of quality and safety and led to a decreased business reputation resulting in a loss of customers and stakeholders.
Qantas is the world's second oldest airline, having been founded in the Australian outback in 1920. It
Over the next 5 years, to ensure that it is the best for global travelers, HR will have to make sure that Qantas earns back its creditability in the same manner that it established it in the first place; with first-rate service and impeccable safety measures. Thus HR must select the best applicants to reinstate itself as the best airline. To do so HR will use many methods to screen applicants; Interviews, behaviour tests and aptitude tests, to ensure that their applicants are all job-ready. Building rapport with the Australian public can also be done through Equal Opportunity, building a multicultural, unbigoted staff that reflects the true fabric of Australian multiculturalism. This will appear favourably in the public’s eye, which values a ‘fair go’ for all Australians.
Founded in Queensland Australia in 1920, Qantas has now become Australia 's biggest name in relation to domestic and international airline. Originally registered as the Queensland and Northern Territory Aerial Services Limited (QANTAS). Qantas is widely regarded as one of the world 's top airlines and one of the strongest brands in Australia. Over the years it has managed to build a reputation for excellence in
The main focus of this report is to identify the legal classification, the characteristics, the life cycle stage of Qantas and one internal and external stakeholder that is affected by the activates of Qantas. The legal classification describes that Qantas is a public company and has changed its legal classification in the growth and maturity stages of the business life cycle. The characteristics of Qantas talks about the company's industrial classification and sector classification. The business life cycle is explained and gives reason why Qantas is in the renewal stage of post maturity. There is also description of one internal and external
Qantas is an Australian airliner that was founded on November 16, 1920 in the outback of Queensland. Eventually the company would move its headquarters to Longreach, Queensland. The name Qantas is an abbreviation for Queensland and Northern Territory Aerial Services Limited (Qantas, 2016). Like many companies, Qantas begin with mail and passenger flights from Charleville to Cloncurry. In the early years of service, the company used fragile biplanes, that carried one to two passengers in an open cockpit. Between 1926 to 1934, Qantas changed the company to Qantas Empire Airways Limited, took on experimental services for the UK, moved its headquarters to Brisbane, and begin building its own aircraft (Qantas, 2016). In 1935, with a DH86, Qantas took its first flight overseas, from Darwin to Singapore carrying mail. During the wars, Qantas built an engine overhaul in Sydney, Australia, where the company moved in 1938. Qantas assisted with evacuating personnel, dropped off supplies to troops, and in 1944 the company adopted the
Q1: Why is it important for HR Management to transform from being primarily administrative and operational to becoming more strategic contributor?
3. Critically evaluate how SAS’s have ethically played its role in providing for the needs of its employees and how its human resource strategy policies, and practices affect the company’s ability to attract, develop, and maintain a quality workforce.
On April 2013, it is a milestone for Qantas airways in its history that Qantas ended their