How Will Technology Impact On The Future Of Fashion Objects?

Better Essays

How will technology impact on the future of fashion objects? Explore 2-3 examples. Technology has become an important fashion accessory. One aspect of the impact of technology on fashion is that convenience of communication and nonstop information access has, to some extent, become a fashion statement. People rely increasingly on computers and smartphones. The recently released smart watches have further contributed to the fashion world and consequently to the world of technological convenience. These benefit the fashion industry, by creating more and more stylish smart watches in order to attract people to the wearable techno world. A further technological advance allows customers who buy clothes online to view their fashion choices in …show more content…

It becomes even more convenient to keep up-to-date at all times. These accessories act as a mini computer. For example of smart watches (Apple Watch ; Samsung Galaxy Gear) that are worn at the moment, act as a wearable computer on our wrist. Samsung were the first company to produce the wearable watch with the ‘Smartphone’ technology (Galaxy Gear), which was released on 25th September 2013. According to JK Shin, CEO and President of IT & Mobile division of Samsung Electronics, “Samsung GALAXY Gear benefits consumers by integrating smart device technology even deeper into their everyday lives, and bridges the gap between the mobile device and fashion worlds to create truly wearable technology”(Samsung, 2013) . This quote demonstrates that Samsung’s aim to provide their customers with the ultimate convenience is contained in a more compact, easier to transfer data and more fashionable accessory. This smart watch created a trend very quickly and made competitors, for example, Apple, follow their lead.

Samsung’s rivals, Apple, released their Apple Watch, with similar functions to Samsung, on the 24th April 2015. Apple style has become very desirable in the world of fashionable technological accessories. It sold out very quickly because of the stylish appearance and additional functions. It also incorporates a fitness tracking and health-oriented capabilities function that Samsung did not

Get Access