Information and Strategy on the E-commerce Website Crutchfield.com

Dentzel (2017) in an article highlighted that the use of the Internet has completely transformed the way people live and has revolutionized almost all fundamental aspects of daily life. It has allowed access to limitless information and became a tool that made everyday communication in an instant. Among the many opportunities created by internet is the emergence of electronic commerce (e-Commerce). Online shopping is a development brought by the e-Commerce and progress of internet.

E-commerce is the capability of an organisation for having dynamic presence over Internet that allows the company for conducting their business electronically, in spirit of having an electronic shop. Thus, the products can be sold, paid and advertised electronically without the requirement to be processed with the help of human being. Because of massiveness of internet advertising and website can be un-covered to millions of people all around the globe with the information being able to be transformed almost promptly the site can always be kept updated with all latest products for matching with the demand of the consumers (Lee, 2005).

One of the biggest achievements of Inditex, especially in comparison with competing companies, is its Lacation-Based Mobile Technology. Thanks to it Inditex made it possible for retailers to communicate with local customers and track the level of business in the local level. The next step of Inditex should be the development of their E-Commerce strategy. This can make it easier not only to increase the rates in already existing locations of the business, but to enter the new local markets, as online shopping is very popular nowadays.

In the 21st century, businesses have been exposed to a new kind of business practice model called e-commerce. E-commerce is the technique of carrying out the business operations through the internet. This not only expands the customer base for the business, but also ensures that products and services are delivered in a more organized manner. For the purpose of expanding the operations and to better cater to the needs of the individual customer, Canadian Pizza has also initiated its own e-commerce platform by creating their website called www.canadian-pizza.com.

As a result, the company could not cope with the growing and changing need of the customer and started losing them gradually. According to Michael Hammer, customers want more products from less money, more quality and service and more flexibility and convenience and more innovation. While the organization had been expanding in size and competence level, productivity was affected and quality decreased. It was very difficult to fulfill the needs and wants of powerful customers who have the ability to search for best service, quality, technology, innovation, etc.

The internet and World Wide Web are extremely well suited for conducting business electronically on a global basic, Web-based Electronic Commerce(EC) has introduced unprecedented opportunities for the marketing of products and services, accompanied by features, functionality and innovative methods to serve and support consumers. E-commerce has became a major catalyst of the economy and remains a vital growth engine for businesses today, It successful change the consumer behavior. Consumer purchases over the Internet continue to grow from year to year. The survey involving

Electronic commerce has been there for a long time now, and it is a practice that is practiced by peoples from Germany, France, and the US on a daily basis. Since its inception around 40 years ago, e-commerce has continued to grow as innovations, technologies and a lot of business reverting to the use of the e-commerce. The aspect of buying and selling of goods in the early 1960s was sluggish with the traditional way of mailing of documents being replaced with the Electronic Data Interchange (EDI), which would later pave a way to the electronic commerce. After the e-commerce, however, the practice was not more reliable as it still had many challenges (Tsolis, 2009). For instance, it was not easy for buyers to see products from the comfort of their homes and more so, the methods of accessing the information were limited.

The e-commerce website is a relatively new initiative, launched only in December 2012. In early 2014, the e-commerce sales made about 9% of sales with the goal to grow “to around 25% in the future” (Singh, 2014). As the website features most of the products presented in the physical stores, e-commerce is expected to turn into a great conversion tool, in general, and in the international market, in particular.

The e-tailer can offer the consumer a variety of options at this point, which include warranty purchases or express shipping. In the communication process, the e-tailer (sender) provides the consumer (receiver) with purchasing options and many customer service advantages (purpose). The noise during the transaction will normally be minimal because the sender (vendor) wants to ensure the purchasing phase is pleasant and enjoyable. This medium enables e-commerce because a good online purchase experience will ensure a return customer and purchase.

This report comprises of the information concerning the e-shopping and other website business, the findings are compared to two nations (U.S and China) concerning the familiarity and use of various tools that will help enhance the e-shopping businesses. In addition to this, the recommendations provided openly give some nitty-gritty details on how this business can be improved in order to attract

E-commerce means today, to take care of their own website, constantly updates to publish and in social networks to be present. The recent studies from the 2014 show for the first seven indicators for the successful marketing of products and services on the Internet. And this study was not focused on the largest and most successful companies, such as Amazon. Their marketing methods are usually not feasible for smaller companies without large marketing budget.

a. A plan of your e-commerce strategy is to recommend how Pay-Days can use these methods to promote their e-commerce system, taking into account:

With the notable new technological wave surrounding the use of internet, e-commerce can be argued to being in the early phases. There is increased competition in the e-commerce business and in the future there is high demand for new ways of trading and marketing over the internet, this can be possible by the use of different domains of e-commerce . The future e-commerce perspectives are the emergence of the quantity to quality tendency becoming popular as globalization takes its roots globally. In the future focus will likely be made on building efficient and profitable relationship between the stakeholders of the identified e-commerce market segments . Consumer behavior is an important aspect of the expected e-commerce boom in the future. Online retailers are expected to upgrade improving their e-commerce capabilities integrating with other new strategies. Therefore e-commerce has a long way to go before reaching its future

During late 90’s with the expansion of the internet, dot com bubble started to grow. Along with this, there was considerable increase in the online retailing. Internet is used by online retail companies to perform some basic commercial actions such as advertising themselves, gathering customer’s taste, providing

Nowadays, millions of people joined Internet in daily life. According to Internet World Stats’ statistics (2012) today more than two billion people linked to the Internet. The Internet mass use promotes the electronic commerce rapid expansion in the 20th century. The electronic commerce has been changed of the traditional way people shop. According to Turban et al (2000) defined the e-commerce is an emerging concept the process of buying, selling, exchanging product, service and information through Internet. The Internet has created a new market for both customers and business firms, the