My Intended Audience Analysis

As generations go by, our predecessors assume we are skipping out on important aspects of life just to get a few extra minutes on our devices. In Catherine Rampell’s “A Generation of Slackers? Not So Much”, it is said the older generations believe Generation Y is “coddled, disrespectful, narcissistic, and impatient” (Rampell 388). In all reality our generation is just doing what it has to in order to thrive in the world we live in, where technology is one of the largest parts of our everyday lives. If the older generations that criticize Generation Y had grown up in Generation Y they would realize the world we live in requires the use of technology. The advancement of society with technology has shaped Generation Y to be the people that they are, relying on technology; however, older generations believe Generation Y is lazy.

Links available on the National Kidney Foundation Website keep the reader on the site and frequently take them back to the donation page. The Website provides a section for “Professional” users, however, the majority of the area is again written for the general public. One area reviewed provides an “Education and Research” option that takes the professional reader to more technical writing sources contained within the National Kidney Foundation Website. The Merck Manual links allow the reade

Over the course of my observations of McComas Gym’s weight room, it was easy to figure out what type of audience would be interested in my essay. Based off this audience, I developed a persona who represents the weight room community by combining many of the characteristics I observed in individuals in the weight room. My developed persona is an ideal representative of an “insider” to the weight room community, as well as a representative of my essay’s audience.

Generation Y covers people born between the 1980’s and the year 2000, and are sometimes referred to as Gen Y.

The generation Y group was born between 1982 and 2000 (Huggins, 2008). This generation grew up with the internet, and relies heavily on instant communications through use of cell phones, text messages and social networking sites (Huggins, 2008). Their communication style is instant using technology all the time, and much less formal than previous generations.

Whenever giving a presentation it is important to properly communicate with your audience. In order for a presentation to be affective, the speaker must know who they are presenting to in order to inform, persuade, or entertain them. In order to be successful in getting your message across it benefits the speaker to have information about their guest such as their interest, likes and dislikes. You never want to go into a situation unaware of who your audience is in order to keep them interested.

Audience Analysis: My audience will consist of different age groups, genders, and educational background. For example, the audience members are made up of ages between 12 years old and 60 years old. Also, there is a diversity of educational background among each audience member. For instance, two audience members obtained a college degree, as for, three audience members they are still attending high school. For this reason, I desire to define assertiveness in demeanor for all ages and educational background to understand. Moreover, each audience member is related to me. Therefore, each member knows my name, personality, hobbies, parents, and where I live. Also, since my family is my audience members I then decided on an informal dress code.

Labeled as Generation Y, which would those that were born between the times of 1981-2003. This generation is considered to be the millennial generation. Where they are not confined to what standards they are supposed to walk by, or even shackled by tradition. They figure out the required outcome and how to get on their own terms. There is no need for their physical presence, when it comes to a meeting unless they are a part of meeting. Recognition is a very important part of the millennials life. Acknowledging who they are and what they do is a very valuable asset to everything. From working at a job and growing in the business. They see everything as an opportunity to do things better and in a different way. Not thinking within the limits

Analysis of the audience is an important part of the presentation of a speech that precedes the selection of a topic. This process requires asking specific questions regarding the topic in order to understand the interests, knowledge, and attitudes of the audience towards the topic. As part of adopting strategies and methods to ensure effectiveness of communication, analyzing the audience is vital for audience identification. Moreover, this process enables the speaker to choose the appropriate means of communication that ensures that the message is delivered appropriately. Analyzing the audience is also a vital point in speech presentation because of its impact on the direction of the speech.

The evolution of technology has changed society in both positive and negative ways. People all over the world use and benefit from modern technology. Technology has simplified the access to many tools people need in education, medicine, communication, transportation, etc. However, using it too often has its drawbacks as well. In most cases, the time of finishing projects is cut by more than half with the help of technology. Many people do not realize that technology has its negative affects society as well, and its rapid advances has changed life for worse in a number of different ways.

In this audience analysis, I have addressed a situation in which I am called on to present quarterly sales information at an in-person meeting to a group of stakeholders, including managers, salespeople, and customers. I will explain how I will address the communication to this audience by answering the following questions: (1) What characteristics of the audience must I consider?, (2) What communication channels are appropriate? (3) What are some considerations to keep in mind given the diversity of the audience?, and (4)  How would I ensure that my message is effective?

GEN Y ( Also called as Millenials):Millennial have grown up with technology and are comfortable with change. They value skill development and enjoy the challenge of new opportunities. Millennial are able to multi task, they want the flexibility to work where and when they want so that they can pursue their outside interests.

“Kids are too obsessed with their selfies and not what is going on around them!”

To begin with, let me tell you a little bit about my generation. We are the generations that zd6was born between the late 1970s and the mid-1990s. The “Gen Y” has we are call, was raise by the “baby boomers” our parents’ generation.

Our generation is the Generation Y, the cohort born between 1996 and 2010, is ready for the spotlight. Finally escaping the shadows of the generations before them, many Gen Y are now entering the workforce. As a result, their spending power, currently valued at $44 billion, is growing every day.