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Negotiation Process and the Role That Culture Plays in Each Stage

Decent Essays

Cross cultural negotiation stages
Explain each stage of the negotiation process and the role that culture plays in each stage. Give example to support your answer
There are 6 distinct stages to the negotiation process and they are all about effective communication. Since people’s culture has a strong bearing on how they communicate, the culture of the negotiating parties impacts how they negotiate and also determines whether they are successful in achieving the goals of their side.
": (1) preparation; (2) establishment of negotiator identities and the tone for the interaction; (3) information exchange; (4) exchange of items to be divided; (5) closing the deal; and (6) maximizing the joint returns." (Craver, 2004)
1. Preparation: …show more content…

4. Exchange of items to be divided
At this stage negotiators stop focusing on their opponent’s needs and priorities and state their own needs and priorities. It is about creating value for your side and asking for the value that you want in exchange. It is the most highly competitive stage of negotiation. Arguments often take place about the value of items on either side of the equation and whether sufficient value is being offered from the opposing side in exchange. It is important that these arguments are handled even handedly even when negative tactics such as threats are used to move one or the other side to action (Craver, 2004).
Some cultures would not take some negotiating tactics well. Chinese, for example, value interpersonal relationships in any sort of deal, so threats and attempts at intimidation will most likely backfire with them (Chang, 2006).
5. Closing the deal
This is the stage where one or both parties are anxious to close the process and make a deal. The more anxious party will end up giving the most concessions so patience and calmness are in order if you want to secure your goals (Craver, 2004).
Culturally it is important to know how they view time and its usage. Do they think urgent action requires more time to consider, like the Chinese do, for example (Chang, 2006)
6. Maximizing the joint returns
This stage is cooperative between the negotiating parties. While during the previous three stages, the parties may have over and under

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