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Organizational Impact Paper

Decent Essays

Organizational Impact Paper

Organizational Impact Paper
University of Phoenix
Cathy M. Espy-Cook
OI/361
Innovation, Design, and Creativity for a Competitive Advantage
John Fleharty
December 6, 2010

Organizational Impact Paper
The impact that innovation has on an organization is significant. Defining what innovation, creativity, and design are to and organization and the impact it can have on an organization. When an organization looks at innovation the company should be looking for a new way to do something. To expect change in innovation cannot be avoided in this changing and competitive world of business, changes will always be necessary to stay competitive. The three organizations I have chosen are Southwest Airlines, IBM …show more content…

Furthermore, as the country has faced some rough economic times especially is the airlines industry Southwest has managed to remain at the top in sales, customer service, lower fares, and on time arrivals. Southwest has purchased newer aircraft and aviation technology to improve performance and reduce overhead cost.
Motorola was born on September 25, 1928 by Brothers Paul and Joseph Galvin the original name of the company was Galvin manufacturing Corporation in Chicago, Illinois. Motorola has been committed to innovation in communicates and electronics for the past 82 years. Their impact has been enormous. The company has been a solid innovator in the area of mobile communications. Motorola innovative impact has led to untapped opportunities all over the world. With the broad range of expertise in engineering and technology the company has certainly become and innovative leader. “So the company also takes the advantages of the new technology innovation in order to improve the efficiency and quality of the products. By utilizing the efficiency of the workforce, the company can posses the highest quality products and control over the 45% industry all over the world” (Brainmass, 2008, pg. 1).
In Motorola’s case the external factors are important in their innovative impact, their opportunities and threats can depend upon the external strategy that is in place. These factors can change in accordance with the change business

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