INDUSTRY PROFILE
Soap in Philippines
Reference Code: 0115-0208 Publication Date: April 2011
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Philippines - Soap
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0115 - 0208 - 2010 Page 5
CONTENTS
LIST OF FIGURES
Figure 1: Figure 2: Figure 3: Figure 4: Figure 5: Figure 6: Figure 7: Figure 8: Figure 9: Philippines soap market value: $ million, 2006–10(e) Philippines soap market volume: million units, 2006–10(e) Philippines soap market segmentation I:% share, by value, 2010(e) Philippines soap market segmentation II: % share, by value, 2010(e) Philippines soap market share: % share, by value, 2010(e) Forces driving competition in the soap market in Philippines, 2010 Drivers of buyer power in the soap market in Philippines, 2010 Drivers of supplier power in the soap market in Philippines, 2010 Factors influencing the likelihood of new entrants in the soap market in Philippines, 2010 Factors influencing the threat of substitutes in the soap market in Philippines, 2010 Drivers of degree of rivalry in the soap market in Philippines, 2010 Procter & Gamble Company, The: revenues & profitability Procter & Gamble Company, The: assets & liabilities Colgate-Palmolive Company: revenues &
Procter and Gamble Co. also know as P&G, is an American multinational consumer goods company, founded by William Procter and James Gamble. Its products include cleaning agents and personal care products. It has in its kitty global brands such as Ariel and Tide in the Fabric care segments and Head & Shoulder, Pantene and Rejoice is the Hair care segment. For this case study selects P&G Company as it has an important role in the consumer segment products. As P&G was a popular company, the financials statement shows better performance in the previous year.
Success in the Chinese’ fruit beverage market is contingent upon distribution decisions made by firms in the market. Many companies have failed to prosper in this market due to poor distribution decisions. However, the Chinese fruit beverage market is attractive. The advantageous nature of this market is revealed by examining competitive rivalries, and the social, economic, and political forces that will affect your firm’s ability to successfully compete.
The goal of this project was to make, and test four soaps, and two detergents. The purpose of making four different soaps and two detergents was needed in order to decide which one would be best for the environmental group to use in the future that would allow for the safest cleanup of an oil spill while not harming the animals or the environment in the process. It was necessary to test the impact of the four soaps and two detergents by analyzing their different properties based off of their specific characteristics and the wastewater left over from the vacuum filtration procedure. This procedure had to be undertaken in order to confirm which of the soaps and detergents synthesized is most
The Moisturizing Black Soap Shampoo is currently placed in the Decline stage of the product life cycle. This stage is always characterized by a shrinking market, something that is observed with the shampoo ("Product Life Cycle Stages", 2017). The product has experienced a consistent decline in the number of sales going by the number of units sold in each quarter. This is something that has led to a decrease in the amount of revenue collected and a loss of market share from 3.8% in 2015 to 2.8% in 2016 (PRODUCT REPORT FOR ALIKAY NATURALS MOISTURIZING BLACK SOAP SHAMPOO, 2017). All these have occurred in a steady manner that gives indication of the general decline of the shampoo. From the survey conducted on the customers of the shampoo,
Due to globalization and this fast-growing business environment, firms struggle to earn above-average returns. They strive to establish a competitive advantage in order to earn higher returns. It is not enough for firms to establish a competitive advantage, they should also figure out ways to sustain it. There are several factors that can affect the competitiveness of a firm including customers, suppliers, existing rivals, new entrants, and substitutes. Firms should take into account these factors in order to sustain their competitive advantage. This paper analyzes Yoffie 's (2009) Cola War case, assesses concentrate producers, bottlers, and retailers in terms of Porter’s (2008) five forces of competition and provides recommendations to Coca-Cola.
Philippines is an archipelago located in Southeast Asia near the equator. The Philippine archipelago consists of 7,107 islands divided into three major groups of islands which is Luzon, Visayas and Mindanao. As of 2016 the Philippine population is estimated to about 102,624,209 (World Fact Book). The Philippine nationality is termed Filipino and its population is made up of various ethnic groups. The national language is called Tagalog, it also the name of the major ethnic group of the country. According to Philippine Statistic Authority the population of urban area accounts for 45.3% of the country’s total population (Urban-Rural Classification). In contrast, the population in rural area is comprised of 54.7% and considered to be the majority population of the entire country. The Philippine climate is predominantly tropical marine where wet season occurs from November to April and is caused by the northeast monsoon. Similarly, the second set of rainy season, is caused by the southwest monsoon during May to October (World Fact Book). Additionally, the Philippine economy has been relatively resilient to global economic struggles because the country is less exposed to troubled international securities. The lower dependence on exports is what makes the country relatively resilient, relying only domestic products, as well as large remittances from millions of migrant and overseas Filipino workers (World Fact Book). The existing account balance has
By increasing successful and ideal operations and strengthening relationships with their customers, companies existing in this market diminish the significance of threat over newly accepted competitors. Toothpaste companies are still growing strongly, therefore additional firms are trying to enter the market to benefit from the increasing profits. However, most toothpaste companies have already made their name and their customers stay loyal to their brand, therefore it is hard to get into this market. With toothpaste being such a popular item and an essential in households,
In an uber globalized market of today, companies are faced with challenges in each and every step of their business. Our analytics and research services are geared towards giving those companies that extra edge over the competition. We process and analyze terabytes of data and break down all the fuzz and chatter around it to give our customers meaningful insights about their competition and the market they are engaged in.
Dove was developed in the United States as a non-irritating skin cleaner for pre-treatment use on burns and wounds during World War II. In 1957, Dove bar reformulated as a beauty soap bar. In 1970s, the company launched promotional campaign for shop’s mildness as found in the study that Dove to be milder than 17 leading bar soaps. Through the years, Dove has expanded its product line to body wash, facial cleansers, moisturizers, deodorants and hair care products. In 2005, Unilever’s Dove product line revenue reached $3 billion. However, even though these events make Dove appear as a flawless brand, both Dove’s sales and market share were dwindling and the competition remains on the rise. Thus, under the management of
We have also collected data from the securities market, different websites, different books and different journals.
In week one we performed a qualitative solubility test of our fats and oils, synthesized our soaps and detergents, and performed a solubility test and lathering test for the soaps and detergents. We wanted to test the solubility of our starting materials of the soap making process to understand the properties of the materials. In our initial solubility test of the starting materials, we found that most of the materials were insoluble. As you can see in Table 2.0, olive oil and vegetable oil were only soluble in toluene and the shortening and lard were only partially soluble in acetone. In order to understand the solubility of the soaps and detergents, after our synthesis and filtration, we performed a qualitative solubility test with each of
Porter 's Five Forces model (PFF) is a powerful instrument that can be utilized by companies to investigate its situation and identify its industry 's competitors. Analyzing industry will help any business in determining the competitive strength and weaknesses. By using PFF model, investors can gain valuable information regarding what the actual factors that affect the organization 's profitability (Evans & Neu 2008). This paper will analyze the Cola Wars case study based on the PFF model, and the primary components of soft drink industry. At the end of this paper, some recommendations will be given to Coca-Cola company to enhance its position in the market.
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Rivalry is intense among the competition in the cosmetic and skin care industry. There are numerous existing cosmetic companies competing in the market. The giant corporations acquire numerous brand name products and compete for the same number of customers. The competition consists of companies such as, Procter & Gamble, L’Oreal, Unilever, Avon Products, Inc., Estee Lauder, in addition to competing with large retailers, who order mass
The report is about the market segmentation, targeting and positioning of the tooth paste industry in the local market of Mauritius. For a total population size of approximately 1, 2 million, toothpaste represents 80% of the market. This market is being shares which Colgate Palmolive which represents Colgate has 45% of the market share and the rest is being played among Aquafresh 20% and Blendax occupies 14% of the market share. 21 % of the toothpaste market shares are occupied by Signal, Close up, Casino and other make of toothpaste. Nowadays to be able to survive in this fierce competition world, firms need to satisfy the needs of its potential customers, hence keeping the existing and gaining new ones. For this to be