Introduction:
I choose this topic is because more and more job seekers will go on social media to search for job. Even employers are putting recruitments advertisement on social media. Even like some of the jobs looking for admin staff, telemarketing staff and even sales staff the employer will just post on facebook and ask job seekers to contact them or send resume through their email address. Social media is a rising and evolving force within recruitment and resourcing. Firms are using the tools, despite the lack of knowledge, awareness and strategy and for differing reasons.
Personal experiences and perspective:
Before I study for my degree program, I search my jobs through internet, from Job Street, job central, jobs DB and ST jobs.
…show more content…
Not only does Facebook have the most members of any social networking service.
Facebook is a giant network, so it is important to carve out your own company space. Having a dedicated careers tab on your company page makes it easy for candidates to find your open positions. Candidates who “like” your page will easily see what jobs are open at your company and can apply without ever leaving Facebook. When your page 's jobs tab is seamlessly linked to your core recruiting platform with applicant tracking, you get your open jobs in front of all visitors on your page.
The purpose of your Facebook Page should be to give job seekers a taste of the workplace culture. If you regularly share industry related content and prompt discussions, your company information will stay fresh in the minds of your Facebook fans. By making engagement easier, you are likely to encourage more quality candidates to show interest.
LinkedIn
The power of LinkedIn lies in the ability to leverage the networks of your company, colleagues, employees and their connections to find the best talent. LinkedIn is the biggest social media destination for professional networking. A good way to engage with candidates who are passionate about your industry and your company is to develop a community of qualified individuals who follow your company page on LinkedIn.
Taking part in LinkedIn group discussions and sharing interesting content, as well as current openings, will bring a new audience back to
It allows users to maintain a virtual resume that can be viewed and accessed by certain people with ease, depending on your privacy settings. LinkedIn also makes the process of looking for a job and maintaining a resume simple by filling out a form and pressing submit. With over 200 million users and the vast number of companies that use LinkedIn, it is becoming a social network that can actually be taken seriously and used as a resource. The more professionals and companies that register on LinkedIn as year’s progress, the more useful the social network will become.
LinkedIn is a business oriented social media website that enables people to network themselves on a professional level to others; it is to link businesses, clients and peers together in a professional manner (Edwards et al. n.d). LinkedIn provides a great opportunity to build company credibility and visibility. LinkedIn offers a service where a company can request recommendations from customers, employees, etc., which will enable a company to gain credibility. Not only that, but this feature will allow New Nordic to potentially increase business connections as well as connect with other companies (Flannagan, 2013). By combining the recommendations received from businesses, clients, and employees, and the augmented amount of connections, New Nordic’s credibility will increase, thus they will be able to attract and connect with relevant sponsors or businesses. Because New Nordic only shared one post over two months ago, New Nordic must update their followers more frequently, roughly once a month, in order to captivate followers and demonstrate that they are still active on LinkedIn. Moreover, LinkedIn added a new feature called Endorsements. This new feature will
An in-depth look at https://www.facebook.com/careers portrays a world class means of branding and advertising which is a vital key in any business. The videos uploaded on this page are made to lure any potential employee. The company has access to over 1.2 billion people. Facebook has managed to bring people of diverse cultures and languages to a common workplace.
The benefit of utilizing social media recruitment is the leverage that this mechanism has over traditional methods of recruitment. The problem with utilizing social media recruitment is that the gathering of candidates from Face books other sites may offer a long list of potential candidates which might prove time consuming. The benefit is the younger demographic will offer a fresh and innovative perspective for a company however; the potential problem is the accusation of ageism might deter experienced candidates as they lack the social knowledge of these sites. While, social media recruitment has the ability to lack the quality of potential candidates due to referrals made through LinkedIn as the candidates’ friends/business associates the overall benefit is that a good employee might yield through the contact. The challenge of traditional methods of recruitment is the vetting and screening process is time consuming. The problem with the traditional method of recruitment includes the time spent on each applicant’s personal qualities versus allowing the internet to sort it out. Overall due to the time, cost, retention, and quality the traditional staffing methods have lessened favor for granting and utilizing web-based solutions to find the primary source for higher-quality candidates. Social media allows both companies and candidates a way to conduct research, market themselves, and create a
Selke has already played a significant role in helping me already develop my LinkedIn profile, however, more actions can be taken to improve my account. She has already stressed the importance of making as many connections on it and updating my experience for future employers. However, after reading the article, I made sure to connect with individuals I had not previously thought to be crucial contacts in aims of further developing my network. The majority of my LinkedIn connections have been my high school or college friends, therefore I created a virtual echo chamber. I did not attempt to connect with the adults I have experience working with which I now understand their importance. I now understand that these people I forgot about can serve as brokers or provide me with expertise or private information. Some specific examples of this would be my high school club advisor, who now works on the city counselor board. I worked with him on developing a bill proposal for months, which created established trust. Because this occurred a few years ago I never thought to add him on LinkedIn, but this article helped me realize his value as a contact. There were about five other connections like this in which I realized their value and therefore added them to the online networking site. LinkedIn is a valuable tool because it helps maintain weak-ties and displays which individuals can serve as a broker when searching
Nancy Collamer states that LinkedIn is"designed to help people find a job, attract clients and customers to others business, build a personal brand or network. The idea is to make the business experience more powerful and user-friendly. LinkedIn is a tool that can help boost a person career." Social media is about giving and engaging. It is about not only gathering information from others but sharing information known to others as well. Contributions in groups are a good way to be
As stated in the literature review, social media is considered more exponential than the traditional one (Cover, 2004). This exponential change seems to have escalated to the point where almost all recruiting is done online, with some opinion that even job sites will diminish in upcoming years. Leader-Chivee and Cowan (2008) reported that this has changed the face of industry alongside the face of social networking in general, while interviewees also had recommendations for improvement of social networking for business practices. In the minds of the experts, making an online solution that is not limited to the features of sites such as LinkedIn or Facebook is the best option.
It also gives businesses free advertising and publicity through updates, creation of Fan Pages and applications. Facebook also allows users to keep track of events, join groups, network with people and buy things among the few. Facebook differs by the amount of information other users can view as well as the large amount of applications assessable through the company but is not allowed in China. Facebook is more for social networking while LinkedIn is geared more towards professional networking. Facebook allows users create lists of professional friends so that they can get information to specific people. Both LinkedIn and Facebook can be used to job hunt.
Utilising social media for business has been a strategy of human resource management in hiring process. Internet and technology has revolutionised the way people live and also led employers to attract and screen potential candidates on social media, such as Linkedin and Facebook (Zamaria C, 2007). The features of online platform make social media become a common method of attracting applicants for human resource function. For instance, the speed and no geographical limits are distinctive features of online recruitment (CIPD, 2010). A survey conducted by the US Society for Human Resource Management found that the number of organisations that reported using social media as an HR recruiting tool had grown from 56 percent in 2011 to 84 percent in 2015 (SHRM, 2016). Some researches reported that the use of social media is an inevitable trend of hiring strategy in the age of Internet; therefore, employers could not ignore the
Everyone has heard the phrase, “it’s not what you know, but who you know.” While it is a combination of the two that lands you the job you are coveting, networking is one of the most important tools during job searching and recruiting and it cannot be undervalued. LinkedIn, a company founded in 2002 by Reid Hoffman, has revolutionized and changed how professionals communicate and network.
LinkedIn is synonymous with interpersonal business connections. Looking at my LinkedIn homepage on any day, mostly what I see is "Harry is now connected to Sally," "John is now connected to David" etc. Only a small minority of LinkedIn members are REALLY using the available tools beyond the easy way of starting connections; more businesspeople need to start posting articles they like, expressing opinions, listing upcoming events, asking or answering questions, commenting on someone else 's posting, or (gasp!) using one or more of the free LinkedIn apps. So as a fellow contributor to the global personal learning network (PLN) we all share with each other in LinkedIn, I put into written words selections from educational seminars I have been giving in the New York metro area, to evangelize on the "Top Ten Tips to Build a Stronger LinkedIn Profile."
• Social Networking for Candidates – Using social networking tools such as LinkedIn.com and Facebook.com will also be a potential source of expert talent for WRI.
Leveraging content on LinkedIn is not very hard. The main purpose of this site is to connect business to other business as well as to customers. This network is also more likely
When people talk about social media, they often talk about Facebook and Twitter. But for many companies—especially those in the B2B space—LinkedIn is an important social network in your content marketing strategy, perhaps even more critical than other networks.
The basic functionality of LinkedIn is that it allows users to create profiles, describing their work experience, schooling and training, capabilities, and a photo which is basically used as their resume. Individuals can use their profile as their resume and most employers search through LinkedIn profiles for new employees, so individuals will gain attention from employers without even applying.