Unit 6: Critical approaches to Media Products Assignment 2: Audience Response Date of issue: (w/c) February 22nd 2016 Research and identify one example of a media product which had a strong impact on its audience which you can write about with confidence and enthusiasm. Your example should include connection with at least two of the following theories: Hypodermic needle model: Information is “injected” directly into the audience. Passive audience - More likely to believe the information - Hard to avoid/resist the information. E.g. Models and the ideal body image - Has influence over a large group of people at one time. Uses and Gratifications: Active audience - They are open to their own opinion of what is being shown. Blulmer and Katz expanded this …show more content…
TOWIE falls into the genre as the characters, dialogue and action in the show has been scripted and planned to engage the audience with humour and drama. However, although it seem like these events have really happened, most of the time situations the characters are in have been scripted, either completely made up or slightly based from situation that may have occurred in the past. Effects of this: This creates false hope for viewers - The casts lives are depicted as glamourous, expensive and luxurious, but in reality they do not live exactly as the show makes out to believe. As well as this, casts appearances have an effect on audiences, especially young girls. By looking slim, tanned and always ‘perfect’, cast members are shown to find love and fortune. People may aspire to look like this, to gain a similar lifestyle, creating negativity, stress and obsession when they can’t achieve a particular look. Audience: Young adults - middle aged (16 - 35 years old), male and female (mainly
Over the course of my observations of McComas Gym’s weight room, it was easy to figure out what type of audience would be interested in my essay. Based off this audience, I developed a persona who represents the weight room community by combining many of the characteristics I observed in individuals in the weight room. My developed persona is an ideal representative of an “insider” to the weight room community, as well as a representative of my essay’s audience.
What makes an ad succeed or flop? Think about specific print or television advertisements that have either stuck with you or made you turn your eyes, and explain what works or what doesn’t. In your response, be sure to consider the impact the rhetorical
Whenever giving a presentation it is important to properly communicate with your audience. In order for a presentation to be affective, the speaker must know who they are presenting to in order to inform, persuade, or entertain them. In order to be successful in getting your message across it benefits the speaker to have information about their guest such as their interest, likes and dislikes. You never want to go into a situation unaware of who your audience is in order to keep them interested.
I examined the document Does TV Help Make Americans Passive and Accepting of Authority? Throughout the essay the author was arguing that by watching television we as a society are becoming more isolated and passive. The purpose of my analysis is to convey how effective I feel the author did in stating and persuading the audience on this subject. While analyzing this argument the author uses several writing techniques that I feel are very effective in persuading the audience.
The contestants are constantly trying to meet this ideal look that is painted into their mind by what the judges are looking for which is causing many unhealthy problems. Their parents, coaches, judges, and also themselves are pushing too hard on something that can't come true because it's almost impossible to meet. “There are unrealistic expectations to be perfect. They strive to be flawless, and they take that too far” says Charlotte Triggs, the author of "Toddlers & Tiaras TOO MUCH TOO SOON?". Basically, what the girls are doing to try to meet this goal to win the highest prize is ridiculous and is going to follow them throughout their adulthood.
Links available on the National Kidney Foundation Website keep the reader on the site and frequently take them back to the donation page. The Website provides a section for “Professional” users, however, the majority of the area is again written for the general public. One area reviewed provides an “Education and Research” option that takes the professional reader to more technical writing sources contained within the National Kidney Foundation Website. The Merck Manual links allow the reade
The reason I chose this topic was because I always wanted to further my understanding on the important effect TV could have. The questions I will be investigating are: How do complicated issues like race affect Television and how does Television affect society with their
1. Describe how you've used media over the last few days in these four areas: cognition, diversion, social utility, and withdrawal. Now describe how the media has helped you during this same period in terms of: surveillance, interpretation, linkage, entertainment, and formulating values.
There is a wide group of people that could be the potential audience. It could be high school students that could read about this and are
The findings of the survey responses can relate back to the literature review on how my data has shown that male drivers tend to get stopped more frequently that female drivers, just like other research that has been done. Police just consider males to be more suspicious than females from what many studies have shown. As well has non-whites and younger drivers are more likely to be stopped by police. Back to literature reviewed, many research that has been done have shown Blacks or any other non-white race would most likely be targeted by police. With age, police officers tend to suspect young drivers of crimes such as underage drinking, or drug related crimes. With the data collected of such a small, yet decent amount of respondents, sample has shown what much other research has shown about the relationship between gender, age, and race that do play a significant role in who the police decide to stop.
Darrin Brown, Sharon Lauricella, Aziz Douai and Arshia Zaidi composed a study focusing on the uses and grats of the aforementioned genre as a means of better understanding the relationship between television and its audiences (Brown, Lauricella, Douai, Zaidi, 2000). Blumber and Katz’s theory on uses and gratifications suggest that audience’s choose to watch certain programs as it satisfies a particular need; in other words, people use a program to gratify or please themselves (Who Watches Crime Dramas and Why?, 2012). They identified four main uses and grats: entertainment and diversion, where there is an idea of escapism; surveillance and information, where people have an urge to become more knowledgeable in a particular area; personal identity, where there is a comparison between the characters and audience members; and finally, personal companionship, where audience’s become involved with characters as if they were real (Who Watches Crime Dramas and Why?, 2012). The uses and Gratification theory assumes that audiences use mass media as an outlet for satisfying certain needs and desires (Brown, et. al, 2000). According to another group of scholars, the gratification individuals get when using such media are both social and psychological in nature (Brown, et. al, 2000). In
Media is everywhere, it became a part of our life. We are exposed to thousands of ad messages every day and it's hard to imagine how it would feel to live without them constantly surrounding us. Today we see ads in print publications, TV commercials, emails, on different products, massively scattered in sport venues, and it’s even spreading into public spaces. In his documentary, Morgan Spurlock delivered a fascinating satire of the process of placing products into movies and tried to delve into the nature of advertising in our society.
In this audience analysis, I have addressed a situation in which I am called on to present quarterly sales information at an in-person meeting to a group of stakeholders, including managers, salespeople, and customers. I will explain how I will address the communication to this audience by answering the following questions: (1) What characteristics of the audience must I consider?, (2) What communication channels are appropriate? (3) What are some considerations to keep in mind given the diversity of the audience?, and (4) How would I ensure that my message is effective?
Today, Film and Television are among the most internationally supported commodities. Financially, their contributions are enormous: both industries are responsible for the circulation of billions of dollars each year. Since their respective explosions into the new media markets during the mid-twentieth century, film and television have produced consistently growing numbers of viewers and critics alike. Sparking debate over the nature of their viewing, film and television are now being questioned in social, political, and moral arenas for their potential impact on an audience. Critics claim that watching films or television is a passive activity in which the viewer becomes subconsciously