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Wheeling and Dealing: the Zirconia Gt

Decent Essays

Ques 1. Was it a good deal for Marcia? Why or why not? Give reasons. No, it was not a good deal for Marcia at all. The following reasons briefly describe the above said. a) While doing paperwork and finance formalities, she had to give many hidden charges. The deal wasn’t transparent. For example Darrel did not inform her about the processing fees and insurance fees. So in a way Marcia approved the deal with a wrong idea about it. b) In terms of time and energy, Marcia had to suffer mental agony because of various hidden charges she had to pay while she was doing her final formalities. Her first and foremost concern was price. Darrel, who knew this, somehow managed to convince her that she would get so many discounts. But actually …show more content…

He could make out she was naïve and she lacked sufficient information about the car. He could take advantage of it. By mentioning about the difficulties he had to face to get the sales manager convinced, he could convince her that what he offered was a very good deal for her. 4. Since he could understand price was her concern, he could make it appear like she’s getting a high discount. Weakness: 1. What worked with Marcia wouldn’t work with all customers. 2. Many hidden costs were involved; the deal wasn’t transparent 3. The claims weren’t totally honest, which makes it difficult to sustain in the long run. Ques 4. If you were in place of Marcia, how would you have proceeded with the negotiations (assuming that you did want to buy the Zirconia GT). Give your answer quoting specific instances from the case. If I was in place of Marcia I would not have expressed overt excitement for the car after it was first shown to me. Unlike Marcia who said, “I always wanted a car like this”. My response would have been, “It seems a bit overloaded for my needs, but it looks like a nice car so I would like to take it out for a spin”. After driving the car I would have said, “I really liked the car’s design, handling and drive but I definitely will not go for full option list and quad stereo. Also magnesium hubs don’t suit my taste, so won’t be taking those. How much is the cost”? After hearing the price at $15,750 I would have told him that it was

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