a. what is the focus business strategy? b. State 3 reasons why the focus business strategy aids with competitive advantage.

MARKETING 2018
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ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
Section2.1: Boltbus Offers Affordable Transportation For Tech-savvy Consumers
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2B 2.2: Competitive Advantage 

a. what is the focus business strategy?

b. State 3 reasons why the focus business strategy aids with competitive advantage. 

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