Customer Service Calls Customer A C Time, in hours 2 3 1 1.5 2.5 Under what circumstance should a company decide to prioritize the calls of Customer D over the calls from Customer B? A. If D accounts for a higher percentage of sales than B, then D's calls should be prioritized. B. If B's needs are harder to meet than D's, the company should ignore B to better utilize time. C. Since D's calls are shorter, their needs are easy to meet and they should be prioritized. D. Prioritizing one customer over another is risky and should always be avoided.

Customer Service Calls Customer A C Time, in hours 2 3 1 1.5 2.5 Under what circumstance should a company decide to prioritize the calls of Customer D over the calls from Customer B? A. If D accounts for a higher percentage of sales than B, then D's calls should be prioritized. B. If B's needs are harder to meet than D's, the company should ignore B to better utilize time. C. Since D's calls are shorter, their needs are easy to meet and they should be prioritized. D. Prioritizing one customer over another is risky and should always be avoided.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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