Element Description Mission Amazon’s mission statement is “To be Earth’s most customer-centric company.” There are four characteristics associated with this mission statement – lowest prices, best selection of goods and services, convenience of e-commerce, and global industry leadership. Amazon’s mission statement points to having a wide selection of products to satisfy customers. Amazon’s mission underlines convenience by offering access to products and services via the Internet. Amazon’s mission statement uses the word “Earth” to represent the want of being the top leader in customer satisfactions for all nations. Reference: Gregory, Lawrence (2022). Amazon.com Inc.’s mission statement & vision statement (an analysis). https://panmore.com/amazon-com-inc-vision-statement-mission-statement-analysis Vision Amazon’s vision statement is “To become Earth’s best employer and Earth’s safest place to work.” These three characteristics are identified in Amazon’s vision statement – global reach, best employer, and safest workplace. The “global reach” characteristic represents “Earth” as the market and that Amazon will continue to expand globally. The employee-centeredness in Amazon’s vision statement shows that their employees are the most important stakeholders in the online retail business. Worker’s needs are focused continuously when addressing workplace safety. Reference: Gregory, Lawrence (2022). Amazon.com Inc.’s mission statement & vision statement (an analysis). https://panmore.com/amazon-com-inc-vision-statement-mission-statement-analysis Values Amazon principles: Customer obsession – attention is on competitors, but the obsession is over the customers Ownership – “that’s not my job” is never said Invent and simplify – innovation, invention, and finding ways to simplify is expected and required Learn and be curious – learning is never done and exploring new possibilities Hire the best – talent is recognized The highest standards – leaders hold high standards to better their work teams Think big – think differently to inspire results Bias for action – Amazon values calculated risk taking Earn trust – are attentive, speak candidly, and be respectful Dive deep – no task is beneath Amazon’s leaders References: Leadership principles. (n.d.). https://www.amazon.jobs/en/principles Structure Amazon’s structure is hierarchical. The senior management team consists of three CEOs and three senior vice presidents. There are four key factors of Amazon’s structure: Hierarchical corporate structure – largest internet retailer in the world with 3 million employees Hybrid project groups – specialists from various departments can be part-time reporting to the head of their department and project leaders, or full-time reporting only to the project leaders Flexibility of business – successful organization of the hybrid project groups play a big role in maintaining flexibility Stability in top management – many power players with a decade or more time in the company Reference: Dudovskiy, John (2022). Amazon organizational structure: a brief overview. https://research-methodology.net/amazon-organizational-structure-2-2/ Culture There are five key elements to Amazon’s organizational culture: Immense performance pressure – work culture has been described as “purposeful Darwinism” for employee management Constant reinvention and optimization of organizational culture – constantly adjust culture to never lose the agility, nimbleness, and hunger for experimentation Customer-centricity – one of the cornerstones of Amazon culture with high levels of customer-centricity Operating like a startup – startup mentality in terms of risk-taking, experimentation, flexibility of business, and ‘hunger’ doe success Diversity among workforce – Amazon has GLAmazon, a group for gays and lesbians, Black Employees Network, and Women in Technology group Reference: Dudovskiy, John (2022). Amazon organizational culture: harsh, but effectively contributing to the bottom line. https://research-methodology.net/amazon-organizational-culture-harsh-effectively-contributing-bottom-line-2/ Based on your advanced organizer and further research on your Amazon, analyze the degree of alignment between what the organization is currently doing (actions) and its mission, vision, values, structure, and culture. Think about what Amazon is doing right and on-brand and where there is room for improvement. Your analysis should be 500-750 words.
Element
Description
Mission
Amazon’s mission statement is “To be Earth’s most customer-centric company.”
There are four characteristics associated with this mission statement – lowest prices, best selection of goods and services, convenience of e-commerce, and global industry leadership.
Amazon’s mission statement points to having a wide selection of products to satisfy customers. Amazon’s mission underlines convenience by offering access to products and services via the Internet.
Amazon’s mission statement uses the word “Earth” to represent the want of being the top leader in customer satisfactions for all nations.
Reference:
Gregory, Lawrence (2022). Amazon.com Inc.’s mission statement & vision statement (an analysis). https://panmore.com/amazon-com-inc-vision-statement-mission-statement-analysis
Vision
Amazon’s vision statement is “To become Earth’s best employer and Earth’s safest place to work.”
These three characteristics are identified in Amazon’s vision statement – global reach, best employer, and safest workplace.
The “global reach” characteristic represents “Earth” as the market and that Amazon will continue to expand globally.
The employee-centeredness in Amazon’s vision statement shows that their employees are the most important stakeholders in the online retail business.
Worker’s needs are focused continuously when addressing workplace safety.
Reference:
Gregory, Lawrence (2022). Amazon.com Inc.’s mission statement & vision statement (an analysis). https://panmore.com/amazon-com-inc-vision-statement-mission-statement-analysis
Values
Amazon principles:
Customer obsession – attention is on competitors, but the obsession is over the customers
Ownership – “that’s not my job” is never said
Invent and simplify – innovation, invention, and finding ways to simplify is expected and required
Learn and be curious – learning is never done and exploring new possibilities
Hire the best – talent is recognized
The highest standards – leaders hold high standards to better their work teams
Think big – think differently to inspire results
Bias for action – Amazon values calculated risk taking
Earn trust – are attentive, speak candidly, and be respectful
Dive deep – no task is beneath Amazon’s leaders
References:
Leadership principles. (n.d.). https://www.amazon.jobs/en/principles
Structure
Amazon’s structure is hierarchical. The senior management team consists of three CEOs and three senior vice presidents.
There are four key factors of Amazon’s structure:
Hierarchical corporate structure – largest internet retailer in the world with 3 million employees
Hybrid project groups – specialists from various departments can be part-time reporting to the head of their department and project leaders, or full-time reporting only to the project leaders
Flexibility of business – successful organization of the hybrid project groups play a big role in maintaining flexibility
Stability in top management – many power players with a decade or more time in the company
Reference:
Dudovskiy, John (2022). Amazon organizational structure: a brief overview. https://research-methodology.net/amazon-organizational-structure-2-2/
Culture
There are five key elements to Amazon’s organizational culture:
Immense performance pressure – work culture has been described as “purposeful Darwinism” for employee management
Constant reinvention and optimization of organizational culture – constantly adjust culture to never lose the agility, nimbleness, and hunger for experimentation
Customer-centricity – one of the cornerstones of Amazon culture with high levels of customer-centricity
Operating like a startup – startup mentality in terms of risk-taking, experimentation, flexibility of business, and ‘hunger’ doe success
Diversity among workforce – Amazon has GLAmazon, a group for gays and lesbians, Black Employees Network, and Women in Technology group
Reference:
Dudovskiy, John (2022). Amazon organizational culture: harsh, but effectively contributing to the bottom line. https://research-methodology.net/amazon-organizational-culture-harsh-effectively-contributing-bottom-line-2/
Based on your advanced organizer and further research on your Amazon, analyze the degree of alignment between what the organization is currently doing (actions) and its mission, vision, values, structure, and culture. Think about what Amazon is doing right and on-brand and where there is room for improvement. Your analysis should be 500-750 words.
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