MCQ445: Which of these is true ? a. Generic products and customized products are types of software products. b. Generic products are produces by organization and sold to open market. c. Customized products are commissioned by particular customer. d. All of the above.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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MCQ445: Which of these is true ?
a. Generic products and customized products are types of software products.
b. Generic products are produces by organization and sold to open market.
c. Customized products are commissioned by particular customer.
d. All of the above.
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