Suppose that the chicken industry is in long-run equilibrium at a price of $5 per pound of chicken and a quantity of 250 million pounds per year. Suppose that WebMD claims that a protein found in chicken will increase your expected lifespan by 5 years. WebMD's claim will cause consumers to demand chicken at every price. In the short run, firms will respond by Shift the demand curve, the supply curve, or both on the following graph to illustrate these short-run effects of WebMD's claim. 10 9. Supply Demand 8 7 Supply Demand 50 100 150 200 250 300 350 400 450 500 QUANTITY (Millions of pounds) PRICE (Dollars per pound)

Exploring Economics
8th Edition
ISBN:9781544336329
Author:Robert L. Sexton
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Chapter12: Firms In Perfectly Competitive Markets
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Suppose that the chicken industry is in long-run equilibrium at a price of $5 per pound of chicken and a quantity of 250 million pounds per year.
Suppose that WebMD claims that a protein found in chicken will increase your expected lifespan by 5 years.
WebMD's claim will cause consumers to demand
chicken at every price. In the short run, firms will respond by
Shift the demand curve, the supply curve, or both on the following graph to illustrate these short-run effects of WebMD's claim.
9
Supply
Demand
8.
Supply
Demand
1
0 50
100
150
200
250
300
350
400
450
500
QUANTITY (Millions of pounds)
10
3.
2.
PRICE (Dollars per pound)
Transcribed Image Text:Suppose that the chicken industry is in long-run equilibrium at a price of $5 per pound of chicken and a quantity of 250 million pounds per year. Suppose that WebMD claims that a protein found in chicken will increase your expected lifespan by 5 years. WebMD's claim will cause consumers to demand chicken at every price. In the short run, firms will respond by Shift the demand curve, the supply curve, or both on the following graph to illustrate these short-run effects of WebMD's claim. 9 Supply Demand 8. Supply Demand 1 0 50 100 150 200 250 300 350 400 450 500 QUANTITY (Millions of pounds) 10 3. 2. PRICE (Dollars per pound)
In the long run, some firms will respond by
until
Shift the demand curve, the supply curve, or both on the following graph to illustrate both the short-run effects of WebMD's claim and the new long-
run equilibrium after firms and consumers finish adjusting to the news.
10
Supply
Demand
8.
7
Supply
Demand
1
50
100
150
200
250
300
350
400
450
500
QUANTITY (Millions of pounds)
in the long
The new equilibrium price and quantity suggest that the shape of the long-run supply curve in this industry is
run.
PRICE (Dollars per pound)
Transcribed Image Text:In the long run, some firms will respond by until Shift the demand curve, the supply curve, or both on the following graph to illustrate both the short-run effects of WebMD's claim and the new long- run equilibrium after firms and consumers finish adjusting to the news. 10 Supply Demand 8. 7 Supply Demand 1 50 100 150 200 250 300 350 400 450 500 QUANTITY (Millions of pounds) in the long The new equilibrium price and quantity suggest that the shape of the long-run supply curve in this industry is run. PRICE (Dollars per pound)
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