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Use
descriptive statistics to summarize the data from Fuentes’ study. Based on your de- scriptive statistics, what are your preliminary conclusions about penetration of Fuentes’ Candied Bacon Potato Chips in grocery stores across its eight U.S. sales regions? -
Use the data from Fuentes’ study to test the hypothesis that the proportion of grocery stores that currently carries Fuentes’ Candied Bacon Potato Chips is equal across its eight U.S. sales regions. Use a 5 .05.
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Do the results of your hypothesis test provide evidence that penetration of Fuentes’ Candied Bacon Potato Chips in grocery stores differs across its eight U.S. sales regions? In which sales region(s) is penetration of Fuentes’ Candied Bacon Potato Chips lower or higher than expected? Use the Marascuilo pairwise comparison procedure at a 5 .05 to test for differences between regions.
New England | Mid-Atlantic | Midwest | Great Plains | South Atlantic | Deep South | Mountain | Pacific |
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