Q: What skills and knowledge do you hope to obtain by taking this Principles of Marketing course?
A: Education is important for everyone to gain knowledge. People can choose what to study by choosing…
Q: Write the importance of marketing and how it helps running business to survive and to expand. Use…
A: Marketing is an organised process of informing the market about the product or service of the…
Q: Marketing in a small firm is clearly different, as we have described in our lesson and in the text.…
A: Performing the Marketing function is not a simple task. Marketing requires a full team work and a…
Q: Review the material in Chapter Sixteen on The Marketing Plan. In addition to CMOs, why do you…
A: Note: Since you have posted a question with multiple subparts, we will solve the first three…
Q: Briefly outline and explain what is your understanding of marketing Suggest three (3) reasons why…
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Q: A company’s marketing environment consists of actors and forces outside the company that affect…
A: There are several external factors which might affect the business of the firm. It can be political,…
Q: a simple marketing plan and budget for the launch of a entertainment venture, using the 4 Ps of…
A: Marketing have lots of activities going on to build customers for the company. This customers will…
Q: How does a company go about "marketing" its products or services?
A: Different companies use different marketing techniques before launching their products such as…
Q: Explain the four principles of the marketing concept. Use quotes from the case study to show the…
A: Marketing concept believes that firms саn mаximize their рrоfits by finding the requirement of the…
Q: Find a print advertisement from a magazine (or, alternatively, you can also find an advertisement…
A: Marketing environment - It signifies the influence of external forces on the marketing activities of…
Q: What is the significance of above the line as effective marketing tool in business operatio
A: ATL strategies focus and directing to the communication towards the mass market. All promotional…
Q: Marketing ethics are a. not effective if a company wishes to be competitive and profitable.…
A: The moral principle, which is applied ethics behind the regulation of marketing, is known as…
Q: Would there be instances when creating a marketing plan would be more of a liability than an asset?…
A: A marketing strategy is a proper business document that serves as a roadmap or guideline for a…
Q: Your friend tells you that marketing is just about 'advertising and sales', discuss this statement…
A: In basic terms, promoting is the process of distinguishing client wants and determinants however…
Q: Choose an engineering firm or any organization/company/agency of your choice with an existing…
A: Marketing is a very crucial part of any organization. It helps the marketers to reach their…
Q: Briefly outline and explain what is your understanding of marketing Three (3) reasons why are…
A: Disclaimer: "Since you have asked multiple questions, we will solve the first question for you. If…
Q: Marketing segmentation is very important during launching a product or service. Why it is important?
A: Market segmentation helps to identify the target customers, and ways by which this can be increased.…
Q: One of your friends is contemplating opening a coffee shop near your campus. She seeks your advice…
A: By visiting near by cafeterias and eateries to assess the daily footfall at these installations.…
Q: Why is Adverstising important in Marketing?
A: For a company to sell its products and services, the information about the same should be…
Q: How will you practice marketing effectively?
A: Best Marketing Practices There are Eleven marketing best practices, which are listed below: Set…
Q: Think of a specific product or service then formulate a concrete marketing strategies that can gain…
A: Marketing is the process of creating communicating and delivering customer value with the help of…
Q: Strategic planning emphasizes the importance of a marketing role that works effectively for their…
A: Strategic planning in marketing is a process which involves formulating a marketing strategy that…
Q: Marketing is the process of creating, communicating, and delivering value to _________. a. target…
A: Marketing is the process of creating, communicating, and delivering value to the target customers.
Q: Assuming you are a marketing officer of Bank in a City. The CEO of the said bank is asking you to…
A: Considering I am the marketing officer, the following can be the activities that can create a…
Q: How did you grow as a marketing thinker after studying principles of marketing? (Consider what you…
A: Marketing concepts, also known as marketing principles, are agreed-upon marketing ideas that…
Q: When working on promotion for your product/service, why is it important to consider the economic…
A: A company's business operations are impacted by two major categories of factors, one are the…
Q: Answer all the headings according to strategic marketing course and explain it one by one and it…
A: Since you have asked for multiple sub parts, we will solve the first three sub parts for you. To get…
Q: Marketing follows certain steps to accomplish its goals. For example, in adertising they have a…
A: Marketing is the process of communicating and delivering customer value by creating products and…
Q: One-to-one marketing is another name for which kind of target marketing? a. micro marketing b. mass…
A: Answer is option D ; individual marketing
Q: If you were applying for a marketing job what are your unique selling propositions?
A: Marketing job The brains behind spreading the word about a company's goods or services are…
Q: How does marketing satisfy your needs as a college student?
A: Marketing Management can be described as a field of study under the umbrella of management in which…
Q: Describe the three important marketing concepts you learned about in this course.
A: Disclaimer: Since you have asked multiple question, we will solve the first question for you. If you…
Q: Marketing Intellegence Systems what are three examples of external marketing intellegence systems a…
A: A business needs accurate and complete data from the market to make various sound decisions. Without…
Q: What needs to be present for an effort to be called social marketing?
A: Social Marketing- It refers to the usage of commercial marketing principles and techniques for the…
Q: What is the purpose of the marketing plan, and how might it be used in managing the activities of…
A: Marketing is the business strategy which is used to plan the business goals. Marketing plan helps…
Q: What are the most important soft skills, hard skills and character traits for a marketing…
A: Soft skills and hard skills are both essential for the success of a marketing professional. A…
Q: Enhancing and optimizing customer retention and loyalty is an important part of any marketing plan.…
A: The process of engaging with existing customers in order to make them buy products and services from…
Q: your words and briefly describe the universal functions associated with marketing. a). Identify and…
A: Marketing is the entire process of identifying the needs and wants of the customers and then…
Q: Think of a specific product or service and then formulate a concrete marketing strategies that can…
A: A marketing strategy refers to a business's plan for reaching the target market and turning the…
Q: Briefly outline four (4) benefits of marketing to a company and explain them. Give examples
A: Marketing is much important for any business or company. It is an essential component of a…
Q: Identify a good that could be considered conspicuous consumption. Give an example of how each of the…
A: Conspicuous consumption is the purchase of products or services which are rather more inclined…
Q: How would you explain marketing to a non business person
A: A non-business person is the one who has the least knowledge about business operations. He is not…
Q: What is selling? a. Same as marketing b. Part of marketing c. More than a marketing d. Different…
A: The 3 most core functions of any business are: Production Finance Marketing Production takes care…
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- Suppose menu messageQ&A notifications account_circle Business FinanceQ&A LibraryYou have just been employed as the New chief executive officer of a medium sized company that is listed on the Ghana stock exchange. At the maiden board meeting,the chairman advised you and your management team to avoid what he termed as "Agency Problem" Explain the term "agency proAm blem " and identify (4) way by which shareholders can deal with it. You have just been employed as the New chief executive officer of a medium sized company that is listed on the Ghana stock exchange. At the maiden board meeting,the chairman advised you and your management team to avoid what he termed as "Agency Problem" Explain the term "agency proAm blem " and identify (4) way by which shareholders can deal with it.…Ma4. JE/FALSE. Write 'T' if the statement is true and 'F' if the statement is false. 1) A company's business section of the annual report provides vital information about the company's products, its marketing and promotion, sales and distribution strategies, product design and development, manufacturing and quality assurance, and inventory management. 1._______________ 2) Learning about what's happening in the industry, markets, general economic conditions, trends in product development, and specific company strategies puts a company's numbers in context and helps you understand why they turned out as they did. 2._________________ 3) Accounting data should paint a picture of the results of implementing a particular business strategy by a company. 3._______________Which of the following is NOT a factor in an individual behavior? A. The values and character of the President of the ABC Company B. The beliefs, values and behavior of Finance Division C. The competition within an organization D. The submission of financial reports 2. In an investment, what do you call under diversification, holding onto losers, chasing winners, buying stocks that catch their attention, systematically ignoring important information, paying too little attention to fees and trading too much? A. Errors B. Biases C. Misinformation D. Basic trade
- What are some of the possible advantages that an enterprise data model may provide to Mercy? Is it now more or less critical for Mercy to have a well-designed model that specifies the organization's data needs and priorities as a result of the firm's journey into big data, or does Mercy's foray into big data make it more or less crucial for the company to have such a model?2- The ______________through objective and systematic method of finding solution to a problem is research. The systematic approach concerning generalization and the formulation of a theory is also research. As such the term ‘research’ refers to the systematic method consisting of enunciating the problem, formulating a hypothesis, collecting the facts or data, analysing the facts and reaching certain conclusions either in the form of solutions(s) towards the concerned problem or in certain generalizations for some theoretical formulation. a. Search for design b. Search for process c. Search for knowledge d. All of the above1. Outline the technologies that can be used to support data collection and analysis? 2. Briefly discussthe presentation techniques and reporting methods to present the research findings. 3. Explain the legal requirements, policies, procedures and guidelines to store, secure and maintain privacy (confidentiality) of collected data?
- For each requirement, state how it is intended to help to address the risk of fraud in publicly traded organizations. a. Boards need to consist of at least 3 independent directors of 1/3 of the board which is higher. b. Boards need to hold regular executive sessions of independent directors without management present.The following questions concern audit reports other thanunqualified audit reports with standard wording. Choose the best response.a. The annual audit of Midwestern Manufacturing revealed that sales were accidentallybeing recorded as revenue when the goods were ordered, instead of when they wereshipped. Assuming the amount in question is material and the client is unwilling tocorrect the error, the CPA should issue:(1) an unqualified opinion or adverse opinion.(2) a qualified “except for” opinion or disclaimer of opinion.(3) a qualified “except for” opinion or adverse opinion.(4) an unqualified opinion with an explanatory paragraphPLEASE ANSWER ALL 1. Reactions to information provided by management control system are:a. Formulated in the organization’s strategic plan.b. Judgmental, and are based on interpretations and circumstances.c. Assessed by the communication network of the MCS.d. Determined as those activities that will be most efficient and effective given the organization’s available technology. 2. A management accounting system should provide information to:a. All functional areas of the organization.b. Only accounting area of the organization.c. Only the production area of the organization.d. Organizational managers, but not to staff personnel. 3. Which of the following is not primary goal of a cost management system?a. Use cost drivers to develop product costs.b. Improve understanding of the activities.c. Develop organizational strategies.d. Measure performance.
- 1. Which of the following best describes Financial Management? A) It is the specialty area of finance concerned with financial decision-making within a business entity. B) It is concerned with the use of funds - the buying, holding, or selling of all types of assets. C) It is concerned with the procuring of funds that can be used for long-term investing and financing day-to-day operations. D) All of the other choices best describe Financial Management. 2. Which of the following least describes Financing Decisions? A) Financing decisions are concerned with the procuring of funds that can be used for long-term investing and financing day-to-day operations. B) It is focused on the proper acquisition of cash, cash equivalents, and trading securities for use in a company's operations and investments. C) It involves incurring of debt, through bank loans or sale of bonds, to finance a company's operation and investments. D) It also deals with dividend decision, which involves how much of a…1. A covering memorandum should be attached to formal reportsthat are sent toA. customers.B. the federal government.C. shareholders.D. someone within the company.2. One advantage of topic outlines is that they provideA. topic sentences for your paragraphs.B. new ideas for your outline.C. internal headings for your document.D. more precise ideas.4. Business and technical writers use abbreviations forA. days of the week and months of the year.B. the title of a person if it appears before the personâs name.C. any sign and symbol used in the body of a report.D. technical words used only occasionally in a report.5. Reports that are very large in both size and scope usually take the form of a/anA. formal report. C. interoffice memorandum.B. letter. D. feasibility report.6. Unlike memos, letters includeA. a signature above the senderâs typewritten name.B. a general subject line.C. indented paragraphs.D. the senderâs name in the heading.7.…Please do not give solution in image format thanku One way companies grow is to launch new businesses into market segments where they have not previously competed. For example, GE, starting with an incandescent lamp business, has moved to businesses covering more than 700 product markets. By all counts, GE’s diversification strategies have been successful. On the other hand, consider the case of McDonald’s’ diversification strategy of entering the hotel business in Switzerland. In March of 2001, they opened two hotels, and as a result of poor performance, by August 2003 the decision was made to sell the hotels. Review the video clip about McDonald’s Golden Arch Hotel in Zurich, Switzerland and then comment on why you think their diversification strategy failed?