OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
7th Edition
ISBN: 9780077835439
Author: Roger G Schroeder, M. Johnny Rungtusanatham, Susan Meyer Goldstein
Publisher: McGraw-Hill Education
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Chapter 10, Problem 10DQ
Summary Introduction

To explain: How the forecasting should be done in the given company.

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In the Stokely Company, marketing makes a sales forecast by developing a sales force composite. Meanwhile, operations makes a forecast of sales based on past data, trends, and seasonal components. The operations forecastusually turns out to be 20 percent less than the forecast of the marketing department. How should forecasting in this company be done?
The solution of coping with natural differences between marketing and production functions is to do what two things?  Develop an equitable set of measurements and promote strong lines of communication Merge functional areas and improve forecasting Improve forecasting and maximizing productivity Appoint a single manager for both functions andproduce tosales forecasts  Provide training on team techniques and coordinate reporting.
Reading the above, it becomes clear that good inventory management and forecasting can deliver supply chain success for and could ultimately lead to profitability and growth. In a report you are required to evaluate the importance of forecasting for Walmart

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OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)

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Introduction to Forecasting; Author: Ekeeda;https://www.youtube.com/watch?v=5eIbVXrJL7k;License: Standard YouTube License, CC-BY