EBK BUSINESS DRIVEN TECHNOLOGY
7th Edition
ISBN: 8220103675451
Author: BALTZAN
Publisher: YUZU
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Chapter 11, Problem 3CQ
Program Plan Intro
Zappos:
- Zappos is one of the online marketing services that sell more than 500 brands of clothing, handbags, and accessories.
- Zappos mainly dependent on their customers and encourages them to order many products and it also provides customization.
- The call center of Zappos receives many calls in a day dealing with their customers.
Amazon:
- The purpose of this site is to deliver products to their customers. It is a giant market where customer can find various products.
- They sell products like books, household items, electronic gadgets, etc.
- Its mission is to be customer centric and providing online shopping.
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EBK BUSINESS DRIVEN TECHNOLOGY
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