Pearson eText Principles of Operations Management: Sustainability and Supply Chain Management -- Instant Access (Pearson+)
Pearson eText Principles of Operations Management: Sustainability and Supply Chain Management -- Instant Access (Pearson+)
11th Edition
ISBN: 9780135639221
Author: Jay Heizer, Barry Render
Publisher: PEARSON+
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Chapter 11, Problem 5DQ
Summary Introduction

To explain: Vertical integration and examples for forward and backward integration.

Introduction: Integration strategies are used to gain the overall control over a firm. Through integration strategies, a firm can monitor their suppliers, distributors and competitors; it is where full control is taken by the firm.

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Students have asked these similar questions
What is vertical integration? Give examples of backward and forward integration.
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Explain vertical integration (aka VMS or vertical marketing system).  Be sure to name and define/discuss the three types of vertical integration

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Pearson eText Principles of Operations Management: Sustainability and Supply Chain Management -- Instant Access (Pearson+)

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