Principles Of Marketing Plus 2019 Mylab Marketing With Pearson Etext -- Access Card Package (17th Edition)
Principles Of Marketing Plus 2019 Mylab Marketing With Pearson Etext -- Access Card Package (17th Edition)
17th Edition
ISBN: 9780135983294
Author: Philip Kotler, Gary Armstrong
Publisher: PEARSON
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Chapter 13, Problem 13.5DQ
Summary Introduction

To discuss: The marketing mix decisions faced by the wholesalers and their challenges.

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Discuss the marketing mix decisions faced by wholesalers. What current challenges do wholesalers face?
Discuss the marketing mix decisions faced by wholesalers.
What is the importance of a good marketing mix, supply chain management and distributionchannel? Explain briefly... Thank you for answering:)
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