Economics Today: Macro View (Looseleaf)
Economics Today: Macro View (Looseleaf)
18th Edition
ISBN: 9780133916492
Author: Miller
Publisher: PEARSON
Question
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Chapter 17, Problem 14P
To determine

Whether firms anticipate that a rise in demand is likely to last for a long time, and whether this makes them more or less likely to adjust prices when they face small menu costs

Concept introduction:

Menu Cost- This concept was given by a Keynesian Economist and a Harvard Professor G. Mankiw. According to him, firms find it unprofitable if they increase the price but the cost of adjusting to that price such as changing menu cards, informing clients etc is more than the gain from the increased price. This applies only in the short run.

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