The use of customer relationship management in selling process.

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Chapter 17, Problem 6LO

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To discuss: The use of customer relationship management in selling process.

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Chapter 17, Problem 6LO

Summary Introduction

To discuss: The use of customer relationship management in selling process.

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Chapter 17, Problem 6LO

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To discuss: The use of customer relationship management in selling process.

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Chapter 17, Problem 6LO

Summary Introduction

To discuss: The use of customer relationship management in selling process.

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Chapter 17, Problem 6LO

Summary Introduction

To discuss: The use of customer relationship management in selling process.

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Chapter 17, Problem 6LO

Summary Introduction

To discuss: The use of customer relationship management in selling process.

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Chapter 17, Problem 6LO

Summary Introduction

To discuss: The use of customer relationship management in selling process.

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Ch. 17 - Prob. 1LO Ch. 17 - Prob. 2LO Ch. 17 - Prob. 3LO Ch. 17 - Prob. 4LO Ch. 17 - Prob. 5LO Ch. 17 - Prob. 6LO

The use of customer relationship management in selling process.

Solution Summary: The author explains the use of customer relationship management in selling process, stating that the communication between the company and the customer is the foundation on which the CRM system is developed.

To discuss: The use of customer relationship management in selling process.

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Chapter 17 Solutions