EBK INTRODUCTION TO SOCIOLOGY (TENTH ED
EBK INTRODUCTION TO SOCIOLOGY (TENTH ED
10th Edition
ISBN: 9780393289329
Author: GIDDENS
Publisher: YUZU
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Chapter 2, Problem 1CC-P28
Summary Introduction

Concept introduction

Quantitative methods draw on objective and statistical data and focus on trends, subgroups, or correlations. Qualitative methods rely on personal and/or collective interviews as well as accounts or observations of a person or situation.

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Explanation of Solution

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Sociologists use quantitative methods to measure trends, correlations, and subgroups in statistical data analyses. In this way, quantitative methods help with macrosociology. Qualitative methods focus more on individuals or situations by using interviews, accounts. and observations to aid micro level analyses.

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