HR Company brings the concept of ‘experience economy’ to their operations. The innovation is akin to mass customization of products. The customization not only suitsthe menu but also the unique sound experience at the HR Company. As defined by the school, the trick is to develop a new game altogether in the business. HR Company has been serving its customers since1971. They are operating in over 40 locations in US Country and other locations all over the world. They have a global strategy. The Company is not natural everywhere. They give special consideration to the supply chain of the accompanying store. About half of HR Company’s outlets are franchised because of various political and social factors. The menus and tastes are sometimes tweaked to suit the local tastes and preferences. The company has been expanded keeping tourism in mind. But, the tourism industry is being affected by the economic fluctuations. Hence, they are moving to other destinations hoping that repeat business from those locals will help their stability. To determine : The area on which HR Company fit in the four international operations strategies.

Question

Want to see the full answer?

Answer 1

Question

Chapter 2, Problem 2.3VC

Summary Introduction

Case summary:

HR Company brings the concept of ‘experience economy’ to their operations. The innovation is akin to mass customization of products. The customization not only suitsthe menu but also the unique sound experience at the HR Company. As defined by the school, the trick is to develop a new game altogether in the business.

HR Company has been serving its customers since1971. They are operating in over 40 locations in US Country and other locations all over the world. They have a global strategy. The Company is not natural everywhere. They give special consideration to the supply chain of the accompanying store.

About half of HR Company’s outlets are franchised because of various political and social factors. The menus and tastes are sometimes tweaked to suit the local tastes and preferences. The company has been expanded keeping tourism in mind. But, the tourism industry is being affected by the economic fluctuations. Hence, they are moving to other destinations hoping that repeat business from those locals will help their stability.

To determine: The area on which HR Company fit in the four international operations strategies.

Expert Solution & Answer

Want to see the full answer?

Check out a sample textbook solution

See solution

Students have asked these similar questions

Provide a real-world example of a business that utilises global outsourcing, indicating the function/operation they outsource and from whom.

Discuss what global operation strategy is most descriptive of McDonald's?

For expand its operations to different countries, Fuel Up Restaurant should adopt a Transnational Strategy. This approach combines elements of both global and multi domestic strategies, allowing the restaurant to achieve global efficiency while also catering to local tastes and preferences. Here's why Fuel Up should choose a Transnational Strategy: Global Efficiency: By standardizing certain processes and menu items across all locations, Fuel Up can benefit from economies of scale and streamline its operations. This includes utilizing centralized production facilities for bulk preparation of staple items, just-in-time inventory management, and technology integration for online ordering and payment. Local Adaptation: While maintaining global efficiency, a transnational strategy also allows Fuel Up to customize its offerings to suit local preferences and dietary habits in each new market. This could involve sourcing locally grown produce, adapting menu items to accommodate regional…