Chapter 3, Problem 4E

Identify and describe at least two safe food practices when buying, storing, preparing, cooking, and serving food.

Describe What are the purpose of pharmaceutical packaging?  Please briefly explain?

To prevent food-borne illness, food safety considers the following except: Preparation Storage Body weight Handling

Why has the pharmaceutical industry been so successful historically? What is your assessment of the pharmaceutical industry at the time of the case? How is competition changing? What factors are driving the changes? What will competition in pharmaceuticals look like in 10 years?

Discuss the pros and cons of advertising of medical and pharmaceutical products? Should the government impose more restrictions on advertising on these products? If so, under what conditions?

Briefly explain what are the different types of pharmaceutical primary packaging? Please answer at your own words.

Name three types of consumers and explain how each is different

In your opinion, which one plays an important role in pharmaceutical industries, Quality Assurance or Quality Control? Enlist the most important factors which are crucial for maintaining the quality of a pharmaceutical product.

Include one example of a common marketing trap used in vitamin supplement advertisements. Explain why the advertisement is misleading and/or contains false information.