MICROECONOMICS + CONNECT PLUS ACCESS
MICROECONOMICS + CONNECT PLUS ACCESS
21st Edition
ISBN: 9781260210675
Author: McConnell
Publisher: MCG
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Chapter 6, Problem 3RQ

Calculate total-revenue data from the demand schedule in review question 1. Graph total revenue below your demand curve. Generalize about the relationship between price elasticity and total revenue. LO6.2

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Ma1. Which of the following statements are true about revenue? Select all that apply: Responses Revenue is price times quantity Revenue is price times quantity The total revenue obtained from selling a particular item can be found by adding the total profits for that item to its total cost. The total revenue obtained from selling a particular item can be found by adding the total profits for that item to its total cost. To maximize revenue set the elasticity equation E(p)=1 To maximize revenue set the elasticity equation E(p)=1 If the demand of a commodity is elastic, then raising the value of that commodity will increase the revenue for the commodity. If the demand of a commodity is elastic, then raising the value of that commodity will increase the revenue for the commodity.
- (Price Elasticity and Total Revenue) Fill in the blanks for each price-quantity combination listed in the following table. Now graph this relationship, making sure to label each axis. What relationship have you depicted? P             Q                   Price Elasticity                 Total Revenue 9             1                                                                   9 8             2                                                                  16 7             3                                                                  21 6             4                                                                  24 5             5                                                                  25 4             6                                                                  24 3             7                                                                  21 2             8                                                                  16
Use the table below to complete the following exercise. Plot the price and quantity data. Indicate the price elasticity value at each price. What happens to the elasticity value as you move down the demand curve? Price $ % Change in Price Quantity Demanded % Change in Quantity 5   100   10 100 80 220 15 66 60 225 20 33 40 233 25 25 20 250 30 30 0 2100 b. Below the demand curve plotted in (a), plot the total-revenue curve, measuring total revenue onthe vertical axis and quantity on the horizontal axis C. Using the data in (b), what would a 10 percent increase in the price of movie tickets mean for the revenue of a movie theatre if the price elasticity of demand was, in turn, -0.1, -0.5, -1.0 and 5.0?
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